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We are a full service travel agency with local offices all over the world. Our thirty years of experience enable us to make your dream vacation or business trip the best ever. We cater to individuals and groups, especially campus organizations. We offer the low airfares and hotel accommodations and always provide the ultimate in service. We run specials all the time and urge you to check our Web page frequently.
These travel tips are especially important. No doubt, you have heard this information before, but please consider our suggestions before your travel.
1. You need identification when you travel outside the United States. Passports are not required in
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MICE Industry:Business Travel
Business visitors to London in the first three months of 2010 grew by 5%
Business trips to the UK capital up despite tough economic climate
Wednesday, July 21, 2010
The number of business visitors to London in the first three months of 2010 grew by 5% over the same period last year. This is the first quarterly rise since the second quarter of 2007. Meanwhile, spending by people on business trips leapt by 21%, up to almost £500m. These strong figures, published by the International Passenger Survey, come despite difficult economic conditions.
The survey also found that overall visitor numbers to London in the first quarter fell by just 1% from the same
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Have you ever thought about how vast the universe is and how little we know about it's secrets?About how insignificant the earth,which is infinite times smaller than the universe,is but yet is so essential that we would not be here without it?About what lies beyond this ever expanding universe?One thing we must remember is that everything in the universe obeys the same rules or laws;Be it on earth or anywhere else in space.This helps us put certain limitations which helps us predict the way the universe works.We know for one thing that every single thing in the universe is attracted towards every other thing,however insignificant may be its value.Using these universal laws
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Cardillo Travel Systems
Professor Bunney Schmidt
May 24, 2015
Week 7 assignment
Fraud is a major problem for organizations all over as it involves theft and fraudulent financial statements. As the number of individuals involved increases, fraud expands and worsen within a company since there are more people supporting the wrong acts instead of doing what is right. Cardillo Travel Systems was the largest company in the travel agency industry in the 1980’s where it was first listed on the national stock exchange. The CEO of the company was a businessman from Los Angeles, CA named Walter Rognlien and his wife, Esther Lawrence was the President and Chief Operating
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The systematic study of travel literature emerged as a legitimate field of scholarly inquiry in the mid-1990s, with its own conferences, organizations, journals, monographs, anthologies, and encyclopedias. Among the most important, pre-1995 monographs are: Abroad (1980) by Paul Fussell, an exploration of British interwar travel writing as escapism; Gone Primitive: Modern Intellects, Savage Minds (1990) by Marianna Torgovnick, an inquiry into the primitivist presentation of foreign cultures; Haunted Journeys: Desire and Transgression in European Travel Writing (1991) by Dennis Porter, a close look at the psychological correlatives of travel; Discourses of Difference: An Analysis of Women’s
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TRAVEL AGENCY BUSINESS PLAN
1. The Business
Romanian Experience will begin operations this year and provide travel packages with upscale accommodations, gourmet food, and quality service providers to the clients. Romanian Experience includes hard-adventure travel packages and soft-adventure travel packages. An opportunity for Romanian Experience's success exists because the travel industry is growing and the national tourism is very well promoted lately.
Romanian Experience's mission is to provide customers with the highest quality outdoor adventure. The company is a travel agency that specializes in adventure tourism and travel. It will provide consulting and
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Managers need not travel for Business
In this world of advancement in technology we have reached a stage where we can communicate instantly. Advancements in communication technology with the developments in IT sector have led to a tremendous growth in virtual reality.
As a matter of fact most of the IT systems are replacing traditional practices like maintaining large documents in offices. Everything is computerized
But even today a lot of companies expect their managers to travel for Business meetings. Some of these meeting have an agenda of review of work which actually could be done through video conferences.
Let us first understand why Business travels are being made
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Our team was a given a task to research college students on leisure travel focusing on price. Throughout our project we collected data using qualitative, quantitative, and secondary data. For the qualitative research part we conducted a focus group where we witnessed an interaction between five college students on their opinions on cost for leisure travel. Following the focus group we constructed a survey for our quantitative portion of our research. We input our findings from the surveys in a statistical software program to help us interpret the commonalities and differences of the individuals that were surveyed.
In conducting the focus group we collected data from five individuals
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UNIVERSITY OF CAMBRIDGE INTERNATIONAL EXAMINATIONS International General Certificate of Secondary Education
TRAVEL AND TOURISM Marketing and Promotion Candidates answer on the Question Paper. No Additional Materials are required. READ THESE INSTRUCTIONS FIRST Write your Centre number, candidate number and name on all the work you hand in. Write in dark blue or black pen. You may use a soft pencil for any diagrams, graphs or rough working. Do not use staples, paper clips, highlighters, glue or correction fluid. DO NOT WRITE IN ANY BARCODES. Answer all questions. At the end of the examination, fasten all your work securely together. The number of marks is given in brackets
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Travel Agency HR Plan
Instructor: Rosie Cordova
One may think running an HR department is a very comfortable and years ago it may have been, but in today’s organizations, the HR department has changed in so many ways. In order for the travel agency to achieve their goal of hiring 50 new employees and someone to assist with the recruitment they will have to fine-tune the plan that is in place now.
This paper will address the functions and the challenges in the HR department and how it will fulfill the strategy of the department. The paper will speak on the purpose of HR and the metrics, and how it can affect senior managers. The
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Tips to know: * Know the requirements for travel * You will need a current passport that has been valid for at least 3 months. * You cannot enter or exit the country with more than 10,000 euros * Medical Needs * Make sure you are up to date on your vaccines schedule prior to traveling. Depending on area and length of stay more vaccinations maybe required. * If your insurance policy does not cover you abroad, consider purchasing a short-term policy that does. * Pack enough medication for your entire trip and you may need a note from your doctor to carry your medication on the plane. * Never eat uncooked meat, eggs or drink water that is not
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Week 7 Assignment 2: Cardillo Travel Systems, Inc.
Jerrod A. Johnson
Dr. J. Olajide, Instructor
February 23, 2014
Explain the Securities and Exchange Commission’s rationale to charge Cardillo with each of the following violations:
* Making false representations to outside auditors
* Failing to maintain accurate financial records
* Failing to file prompt financial reports with the SEC
* Violating the insider trading provisions of the federal securities laws
Within the mission statement of the U.S. Securities and Exchange Commission it declares that:
“… all investors, whether a large institution or private individuals, should have access to certain basic
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uncertainty, the more likely you are to be remarkable.
The percentage of people who never see the outside world is staggering. If you want to understand how the world works, you need to get outside your bubble.
20: Refuse planned obsolescence
Consumer electronics companies make it seem like they worked all fiscal year to come up with these brilliant innovations for the next product release. The truth is that it’s all a ploy to get you to wait in line for a few lousy gigabytes of memory. These companies purposely release new features very, very slowly.
19: Explore medical tourism
Guess what? The best doctors in the world are not necessarily in your country. I had $3,000
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Understanding Travel and TourismIntroductionThis paper shall give a complete overview of why Mexico is an ideal tourist destination. It shall cover all the push and pull factors as well as motivation which attract tourists.International tourism become an essential economic activity in Mexico after the world war11, due to a shift that was developed from the political economy to finding alternative approaches that are mostly empirical in nature, therefore tourism became a suitable alternative.AnalysisHistoryTourism began to flourish in the 1940's. "A strong campaign to attract visitors was designed during the regain of administration of President Avila Com aeho (1940 to 19466)" (Berger
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John Deo’s Travel Agency ( Hafiz’s Marketing Sample)
1.0 Executive Summary
The purpose of this marketing plan is to raise $100,000 for the development of a travel agency while showcasing the expected financials and operations over the next three years. Travel Agency, Inc. (“the Company”) is a New York based corporation that will provide arrangements for travel to customers in its targeted market. The Company was founded by John Doe.
1.1 Products and Services
The Company also intends to create, market, and operate a full service travel agency that caters to the travel needs of both individuals and companies. Mr. Doe intends to develop ongoing relationships with a number of local
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called 4 Dimensionalism, this theory argues that time is one of the four fundemental structure of the universe, along with the spacious (3D) world that we’re familiar with. An event is constructed of 3D objects matched with a unique time along the time dimension. Time is measured by the qualitative change between two different 3D stages. Their respective assignments of time along the time dimension manifest their sequence. It is in 2010 when you have physically and mentally changed compare to 2006 that explains time. In this thesis, the universe is like a tape with everything written. However, it is not determinism and further explanations are not within the scope of this essay.
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Q 2.1 Explain the role of government, government sponsored bodies and international agencies on the travel and tourism sector 2
Role of the Government in Tourism 2
Role of the government bodies 4
Roles of International Agencies 5
United Nations (UN) 6
United Nations World Tourism Organization (UNWTO) 6
World Travel and Tourism Council (WTTC) 6
Driving the Agenda - raising awareness of travel and tourism industry as a revenue generator. 7
The Facilitator: educating industry participants. 7
The Networking Forum 7
Q 2.2 Illustrate how local and national economic policy has an effect on the success of the travel and tourism sector 8
GOVERNMENT ECONOMIC POLICY AND
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As can now be considered common knowledge, the sweeping international phenomenon labelled 'globalization' has called for a review of everything we once simply knew as tourism. Some travel to 'get away', others to see new things and experience foreign cultures, while others appreciate it for the sheer spontaneity it can bring. While globalization is often accredited with the increased ease with which we can now travel (or tour, for that matter), it has also served to render the significance of travel ever more obsolete. The union of travel and globalization unleashes a myriad of direct and indirect implications; the more direct and palpable of which include economic factors such as corporate
682 words - 3 pages
Travel and Tourism in Mexico to 2017
Tourism accounted for 12.5% of Mexico’s GDP and 13.9% of its total employment in 2012.
Aarkstore Enterprise (India), 28th September, 2013 : Despite a decline in 2009 due to the financial crisis, the Mexican travel and tourism sector performed well over the last five years. Inbound trips to Mexico recovered to register a CAGR of 0.52%, and outbound tourist volumes posted a CAGR of 1.09% during the same period. Promotional activities by the tourism authority, coupled with relatively stable economic conditions, were the key growth drivers. According to the World Travel and Tourism Council (WTTC), tourism accounted for 12.5% of the nation’s GDP and
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The nature of travel and tourism in Stalin’s Russia presents modern historians with a unique and utterly ambiguous concept. Travel and tourism under the Soviet emerged as a strictly regimented pursuit, which in line with the rest of Stalin’s Russia, came under heavy scrutiny and strict control, though it was strongly encouraged from the 1920s onwards and became officially regarded as a type of sport in 1949. The seemingly simple practices of leisure and travel under the Stalinist model presents readers with a paradox; as a system based on the labor theory of value, the USSR emphasized production as the foundation of wealth, personal worth, and the path to a society of abundance for all
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We have entered the era of space travel. Men who will first land on the moon are already among us. Time is not far off when we will travel to other planets as we travel now to other countries. Gagarin, Titov, Sheppard, and others have already proved that it is possible to cross the limit of the gravity of the earth and travel anywhere in space.
In order to escape the gravitational pull of the earth, a speed of at least seven miles per second is necessary. This speed is possible only by means of a rocket. It is an aero-plane that flies up speedier than a bullet.
It has to be fired in a fixed direction like a gun. When it escapes the gravitational pull of the earth, another
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Distance Travel and Academic Performance of BSBA Students
The study aimed to determine the distance of travel and academic performance of BSBA students.
Specifically, it sought to answer the following questions:
1. What is the personal profile of the respondent as to:
3. parent’s occupation
4. ordinal position
2. What are the levels of the academic performance of the students as to their general point average?
3. Is there a significant relationship between the academic performance and personal profile of the respondents?
4. Is there a significant difference between the academic performance of
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There is a lot to be said about Gulliver's Travel, Swift clearly makes the reader gain respect as an observant individual. With that in mind I found that the battle between reason and will became an ongoing topic. Gulliver's opinions on his journeys certainly have their own identity as they coincide with his statements and beliefs on civilization and humanity. Gulliver is very detailed on his voyages and comments on the good and bad points of the different people he encounters. He battles between places that he can find virtues and the things that disgust him. Overall, Swift gives Gulliver a negative attitude towards the lifestyles of his current day English encounters. I will begin to
828 words - 4 pages
Life after Death
I remember the day just like it was yesterday, the pale color and coldness of her skin. The sky was clear blue, soft, with a touch of red, and the trees seemed stiff in their bright green shade. The wind was blowing with its humid dry air. And All I could do was stand silently in disbelief, caught up in my own thoughts and calm as I ever been. Wondering what I could have done differently to change the course of time, life had taken us upon. Since that very day a chunk of my heart was ripped away, and broken into pieces… “Oh how I miss her so much.”
It was the morning of October 24, 2010 when I first received the news. I had just come back from a trip to Orlando’s Halloween
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2200 Homework #2
If somehow I were to be transported in time to the 1880s… and I had to chose to live in Boston or Nebraska the choice seems easy at first but as I thought about it my opinion changed. After doing some rethinking my choice would still land me in Boston working in the slaughterhouse.
Now I know that in the hypothetical scenario the way I live is with a wife and 5 children, also why five that’s already three more then I really want, anyways I have five kids too. Now I thought about the living conditions but since we are not in new york city I think we would not be living in a small cramped room with a box cutting Albanian and a family from eastern Europe. So right
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Travel and Tourism in the Netherlands to 2017
Inbound tourist volume in the Netherlands expanded at a CAGR of 3.20% over the last five years.
Aarkstore Enterprise (India), 28th September, 2013 : Tourist values in the Netherlands increased between 2008 and 2012 due to the country’s improved travel infrastructure and the availability of cheaper travel options. The country’s inbound tourist volume expanded at a CAGR of 3.20% over the last five years and is expected to record growth at a CAGR of 1.29% until, at least, 2017. However, the government’s expenditure on tourism was less than in neighboring countries at EUR32.4 billion, accounting for only 5.4% of the country’s GDP in 2012
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|Lo 1. History And Structure Of The Travel And Tourism Sector |3 |
|Lo1.1 Key Historical Developments In The Travel And Tourism Sector |3 |
|1.2 Early Travel |3 |
|1.3 The Egyptians |3 |
|1.4 The Persians |3 |
|1.5 The Greeks
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The Relationship Between Gasoline Sales and Vehicles Miles of Travel
Quantitative Research Methods (EC 315)
Professor Kathleen Vinlove
October 7, 2008
Purpose Statement and Model
I have chosen this particular model for research paper because I am a business major. At the present time world economy faces the situation of the high petroleum prices. Thus, the understanding of what factors and how they affect on the increase or decrease of the sales of the gasoline is considered to be very relevant.
The dependent variable “Annual prime supplier sales volumes of regular gasoline per capita” is determined by the following independent variables “Annual
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Travel for less.You would die to leave your monotonous daily routine behind and board on a plane that could take you to a foreign site where you could enjoy, live, and learn distinct things. Unfortunately, your non-existent fortune doesn't allow you such an outrageous splurge. Well, come to Canada and have it all! Canada has lots to offer the traveler. Whether you like the oceans or the breath taking Rockies, or the flat lands, Canada will show you parts of its beauty that may seem like a dream to you. You can boost your English, have the greatest time ever and learn about a different culture by spending much less than you could have ever imagined.In the first place, enroll yourself in any
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In the article Women in Management in America, women are highly under-represented in upper-level management in many U.S. companies and are also making less than men performing the same types of jobs. The article explains that the glass ceiling is one of the main barriers preventing women from reaching upper management positions. The barrier has been around for many years, but women are starting to break the glass ceiling.
There are some companies that are beginning to recognize that women bring a wealth of talent and expertise to the table and they are exploring this talent and giving them opportunities at upper level management positions. Using the White House as evidence, we
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Unit 8- M2
1) Extreme weather
In this case extreme heat or cold can affect world destinations because if there is an unusual weather happening, tourists may think that they don’t want to go there now. It is because they can’t do anything outside or go for trips. If it is happening the holidays’ price goes down there are just some people who decide to go there. On the other hand it can affect the economic as well.
2) Health Issues in destination
If a health issue happening in a holiday destination the country has the right to stop the tourism during it. It could be good because it can helps to stop it go to other countries as well. On the other hand it is bad for the country
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Nowadays, people pay more attention to travel as a way to relax. When we start to think about travel, we always know that a new experience lies ahead of us. After we have experienced certain aspects of traveling, we must ask what we will obtain from travel. Does travel broaden the mind? And what are the effects of an extended period of traveling. This, and more, will be answered in the following paragraphs.
Travel is not only a way to satisfy your visual, but also a way of broadening the minds of travelers. Of course, there are a great deal of people who choose travel to enjoy nature, spend time with family, have a chance to relax, and other reasons. However, traveling can also
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, electricity and aluminium. Canada's export partners are mainly the US, not to mention small contributions from Japan and the UK. Import merchandise comprise machinery and equipment, motor vehicles and parts, crude oil, chemicals, electricity and durable consumer goods. Import partners include, again mainly the US: 62.6%, China: 4.6% and Japan: 4.4% Canada's currency are called the Canadian dollar (CAD), and current currency exchange rate from the Australian dollar to Canadian Dollar: 1 Australian Dollar = 0.89403 Canadian Dollar.Travel informationThe fastest and most efficient travel method from Brisbane to Canada is flying. A variety of airlines will be available; Air Canada, Air New Zealand
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Taking children to field trips (for example, to a museum) is a better way of education than learning at school in a classroom.
The fast developing of society economic, not only requested a higher level of the transport facilities, but also provided conditions for further education. However, it’s getting hot for parents to take their children on field trips. This is quite a good way for children to learn something by visiting. Nonetheless, some parents come forward the idea that it’s a better way of education than learning at school. Also, others may don’t agree with that. They just hold the point that wasting too much
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Discuss the continuities in the history of youth travel from the Grand Tour to the gap year.The conventional view of tourism's past is dominated by the history of western cultural experience. It can be traced back to the eighteenth century Grand Tour of extended travel of young men from the aristocratic classes of the United Kingdom and other parts of northern Europe to continental Europe for educational and cultural purposes Towner, 1996, which, suggested that tourism starts with the wealthy, with images of prestigious visits, Grand Tours and time and wealth consuming activities (Towner, 1995, p. 339). During the famous grand tour, greater proportion of aristocratic young men enjoyed the
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There are several possible reasons for why Kevar Travel Plc would benefit from a flexible workforce. Flexible workforces exist when businesses place less reliance upon permanent full-time employees and make greater use of part-time and temporary workers.
Implementing a core and peripheral strategy is one way to make the workforce more flexible. This is because it allows them to gain a core of skilled workers which are all kept on permanent full time contracts which keeps them motivated and secure within the company so they stay which is beneficial as it means lower levels of having to train to high levels. The peripheral aspect of the strategy allows them to hire when
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MARKETING MIX AND 4PS
Majestic Travel Corporation a travel an agency that makes travel arrangements for tourists or other travelers. It offers services such as Outbound Travel (Passport Documentation and Assistance, International Airline and Hotel Reservation, Airline Ticketing and Recommendation, Tour and Travel Itinerary Planning, Visa Assistance and Consultation, Pilgrimage Package Tours, and Seminar and Conference Packages) and Inbound Domestic Tours (Regular Seat-In-Coach Local Tour Packages, Airline Ticketing and Recommendation, Metro Manila and Provincial Hotel Reservation, Seminar and Conference Packages, Tour Itinerary Planning, Visa Assistance and Consultation, and
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MARKETING PLAN PHASE III
April 30, 2014
MARKETING PLAN PHASE III
With travel being a great stress reliever for many, it is no wonder why many choose to relieve some of this stress by taking vacations. What better way to relieve some of this stress by having someone help you choose where, when, and how to travel all while attempting to give the customer the best deal possible. This is what Amazon Travel is all about. Amazon Travel will have to live up to its name and be able to perform at the level at which it’s competition has been performing at for many years; thus being able to offer many to most of the services that the competition has been offering all along. Since much of
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Strengths: characteristics of the business or project that give it an advantage over others.
Weaknesses: characteristics that place the business or project at a disadvantage relative to others
Opportunities: elements that the project could exploit to its advantage
Threats: elements in the environment that could cause trouble for the business or project
Previously a travel agent was relied upon for necessity, there were no options, but as the internet became more prevalent people were still reluctant to part with their cash. From there, the Celtic tiger era created a mix of people wanting a near budgetless (!) trip arranged
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etgggggggggggggggggWhen I made my choice of wanting to go to university after leaving sixth form, I made the decision of wanting to choose somewhere that was local, as although I want to move away and live there, I didn’t want to be too far from home. Therefore I started looking for university’s in Liverpool as this is local for me, and is not too long to travel when wanting to come back home, as I can do this by train, which also makes the expenses a lot lower than having to travel far.When I made my choice of wanting to go to university after leaving sixth form, I made the decision of wanting to choose somewhere that was local, as although I want to move away and live there, I didn’t want
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c. NAME/TITLE/SIGNATURE OF DEPARTURE AUTHORITY
a. NUMBER DAYS
b. DATE APPROVED
c. NAME/TITLE/SIGNATURE OF APPROVAL AUTHORITY
c. NAME/TITLE/SIGNATURE OF RETURN AUTHORITY
Chargeable leave is from
PART II - EMERGENCY LEAVE TRANSPORTATION AND TRAVEL
18. You are authorized to proceed on official travel in connection with emergency leave and upon completion of your leave and travel will
return to home station (or location) designated by military orders. You are directed to report to the Aerial Port of Embarkation (APOE) for
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Table Of Contents
1. Executive summary
2. Business description
3. Market strategies
4. Competitive analysis
5. Design and development plan
6. Operations and management plan
7. Financial factors
ATI Group is an international travel agency that comes with a motto of " IMPROVING TRAVEL SERVICES FOR THE NEW BREED OF CLIENTS" . Considering the fact that national tourism and travel industry world wide is growing at 4% annually according to Market research reports for Transportation Services industry, this industry would be a great success . ATI group is poised to take advantage of this growth and lack of competition with an experienced staff, excellent
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Travel was dangerous, expensive and time-consuming activity that was rarely undertaken unless for business, adventure, to flee disease or war and a few other reasons, none of which leisure. Early travellers shouldn't be classified as Tourists.Means of travel included foot, animal or by ship or boat. The simplest being foot, although horseback improved the pace walking did not hinder the distance one could travel. Camels, donkeys bullocks and elephants were also used whilst travelling, when using animals as transport it made the trip both expensive and allowed the traveller to carry more supplies for trade or suchlike. Early sea vessels varied from dug out tree trunks to the complex Roman
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Business and Strategic Analysis
A clear statement of the company’s activities:
Flight Centre Limited is Australia's largest and leading travel agent. It provides cost-effective domestic and international airfares, resorts, accommodation, car rental, tours, destination information and visas and travel advice. It owns more than 2,500 stores in ten different countries with more than13, 500 employees. The company offers a full travel service for leisure and business travelers in Australia, New Zealand, the United States, Canada, the United Kingdom, Africa, Middle East, Asia, New Zealand, and Europe. Flight Centre revolutionized the retailing of international air-travel in
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2.2 The TMA Part I of TMA 01 is based on the following case study.
Original Travel Original Travel is all about travel ideas – and as you can guess from its name, the company likes to create inspiring, hand-crafted trips for discerning clients. A young and energetic company, Original Travel was created in 2003 in response to changing expectations in travel early in the millennium. Its founders - Alastair Poulain, Nick Newbury and Tom Barber, all of whom are still with Original Travel - wanted to help adventurous travellers to find new travel experiences with greater levels of service and cooler places to stay. Their starting point was the ‘Big Short Break’ – interesting places to visit
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1. Travel agency customers have varied needs and wants, and come from different walks of life. Accordingly, in order to compete effectively in this sector, agencies must concentrate their marketing efforts on those customers that are mostly likely to purchase from them including by:
a) Identifying and profiling consumers who differ in their needs and preferences, and aggregating those consumers with similar needs (market segmentation);
b) Choosing which market segments to enter (market targeting); and
c) For each segment, establishing and communicating the distinctive benefit of the agency’s market offering (market positioning).
2. Flight Centre Limited (FCL) is a
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Travel and tourism component industries and their organisations
Types of tourism
* Domestic tourism :
People who are travelling within their own country
* In bound tourism :
Measures people coming in to visit a country which is not their country of residence
* Outbound tourism :
Residents travelling out of their own country example if you are from the Netherlands and you go to Spain on holiday .
* Types of tourist
* leisure : travel for holidays , cultural , events , recreation ,extra .
* business : travel for business reasons , expenses paid by their company .
* visiting friend and relatives :accounts for many trips , particularly within
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Consumer Behavior 7
Segmentation, Targeting & Positioning 8
Target Marketing 9
Reference List 17
STA Travel is a travel agency which is specialized in the needs of students and young travelers by offering
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Marketing MixThe key to gaining the attention of potential customers is the development of community marketing, not a selling approach. Marketing is a continuous, coordinated set of activities associated with efficiently distributing products to high potential markets. It involves making decisions about product, price, promotion, and distribution. Marketing focuses on providing customer benefits and satisfying needs better than the competition.It is based on the principle that consumer-buying resistance will be overcome if the product satisfies buyer needs. In the following paragraphs I will describe the four elements of the marketing mix and how each element is implemented within TD Travel