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Xmgt 230 Internal And External Factors

1505 words - 7 pages

Internal and External Factors

D. Rams

XMGT/230

8/10/2015
Beverly Williams

Internal and External Factors

There are four functions of management; planning, organizing, leading and controlling.

Planning happens within these functions and helps to deliver strategic value to a business.

Organizing builds a dynamic business, and leading helps to mobilize employees. Controlling is a

part of learning and changing as a business grows and expands. All four of these functions are

necessary and are key factors to having effective management.

Internal and external factors influence the decision-making process, which therefore affects

management. ...view middle of the document...

Apple Inc. is a multinational corporation that designs and sells computer hardware

and software. They are best known for their Macintosh product line of computers, the iPhone, the
iPad, and the iPod (Yahoo Finance, 2012). The sector that this company services is big and the

competition is fierce, so Apple must stay competitive. The way that Apple does this is by tapping

into the Globalized Market. Apple has more than 364 retail stores in more than thirteen countries

and Apple manages more than 60,000 full-time employees worldwide, thus making them the

largest publicly traded corporation in the world by market capitalization (Yahoo Finance, 2012).

Apple keeps a competitive edge on the market, because management carefully plans,

organizes, leads and controls the organizational planning process using their informational

resources. Informational resources are data collections that are used to analyze the market in an

effective manner (The Free Dictionary, 2012). It is important that managers analyze the

competition, customer behavior, demographics, industry outlook, economics, and the political

interference during the different levels of the planning. Managers must also include the

informational resources to assist in the planning, organizing, leading, and controlling process.

They must figure out who the competition is, and analyze the needs and wants of the customer,

and whether or not the industry is local, national or global. They must analyze the population and

diversity change, and whether or not the economy is in a peak or a downturn. As managers do

this, they set plans and goals within their business, and they analyze these data collections and

thus plan accordingly. The information that managers need, can readily be accessed through the

informational resources or data collections because of globalization. Organizations can keep a

competitive advantage on the market, if they identify globalization as an external factor, and use

its affects in a positive manner. If the managers do not do this, then globalization can have a very

negative impact on the planning, organizing, leading, and controlling aspects of management.

Technology is an internal factor that affect all four functions of management, and thus all

four functions must be evaluated carefully. Internal factors are situations or events that happen
within a business and are usually controlled by the managers of that business (New World

Encyclopedias, 2008). Advances in technology provide for a healthier marketplace, an enhanced

means of manufacturing services and goods, improved distribution channels, and a superior

means for informational resources (Bateman & Snell, 2011). The internet is the most active

technological advancement. The internet provides for the rapid rate of communication, and the

rapid transportation of information to transpire. It helps to drive down costs, accelerate
...

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