This website uses cookies to ensure you have the best experience. Learn more

Whole Foods Market In 2008 Essay

1103 words - 5 pages

Whole Foods Market in 2008:
Mission, Core Values, and Strategy
Assignment Questions
1. What are the chief elements of the strategy that Whole Foods Market is pursuing?
• Basically, people are always worried about looking and feeling their best so their biggest element in their strategy is that individuals who eat Whole Foods will live longer, healthier, more enriching lives.
• Sponsor the local farmers and ranchers to help ensure the better well-being for all individuals.
2. Is the strategy well matched to recent developments and conditions in the natural and organic foods segment of the food retailing industry?
a. Most definitely it is strategically match to recent developments. ...view middle of the document...

They should be putting the information about having a brighter future by being healthier.
4. Do Whole Foods Market’s core values as presented in case Exhibit 3 really matter? Are they “real” or just cosmetic window dressing? What evidence can you cite to support your answer? Have Whole Foods’ corevalues contributed to the company’s success? Why or why not?
a. I think the values due matter, but I think they truly need more individuals to address their feelings towards the well-being of the own safety and living longer. Health can be a very scary thing, thus I think the more they are willing to put the information out there for individuals to see daily and to remind them that they could be eating something just as good just way healthier they might receive more of a feedback. It is all about strategic marketing and how can you gain the audiences attention.
5. How well is Whole Foods Market performing from a financial perspective? Do some number-crunching using the data in case Exhibits 9 and 10 to support your answer. Use the financial ratios presented in the Appendix of the text (pages 240-241) as a basis for doing assessment of the company’s financial statements.
The company is not doing terrible, however I do feel as though they could be doing a lot better by targeting more individuals, for example child obesity is getting worse and worse every year. So why not start targeting the schools and making deals with them. Then the children can go home and want the healthier food which will then force their parents to want to start eating healthier to. We are all constantly judging our bodies and trying to critique them at any expense. Thus, the company could be a very high demanding company.
6. How well is Whole Foods Market performing from a strategic perspective? Does Whole Foods enjoy a
competitive advantage over its rivals? Does the company have a winning strategy?
From a strategic perspective, I think they are doing great targeting those who want/need a healthier lifestyle but I feel as though they are lacking in their competitive advantage. They need to go out there...

Other Papers Like Whole Foods Market in 2008

Whole Foods Market Essay

2942 words - 12 pages Foods Market strategically places its primary core value, “SELLING THE HIGHEST QUALITY NATURAL & ORGANIC PRODUCTS” within its logo, within its brand image. Including those words in its logo bespeaks a promise to the customer of Whole Foods’ devotion to “changing the way the world eats” and an invitation to explore a myriad of products throughout the store. Meandering through even just a few of the store’s departments, customers experience how

Whole Foods Market Case Study

1120 words - 5 pages . AESTHETICS Their décor was colorful and fun, matching their merchandising technique. The overall ambiance and cleanliness made Whole Food stand out from other stores. Whole Foods Market tries to revamp as much as possible to take care of parking situations paying special attention to those with handicap needs. MARKETING STRATEGY Based-Value Pricing, Whole Foods Market has a reputation of being expensive. In order to rectify this

Whole Foods Market Case Study

1104 words - 5 pages Ronald White: BA 427, Winter 2013: Whole Foods Market case study: As stated in the case study, the Whole Food Market Company’s vision and strategy is to offer "the most flavorful naturally preserved and fresh foods available.” The company intends to market their products in "appealing store environments that make shopping at whole foods interesting and enjoyable." The company's cofounder and CEO, John McKay, believes that the availability

Job Evaluation At Whole Foods Market

1115 words - 5 pages used to compare to the actual job descriptions on the Whole Foods Market website; it was just a difficult process without a better layout. The knowledge, skills and abilities needed for each job should have been listed in its own section for a proper job description. Having had these, it would have been a much smoother process in assigning job titles. Conclusion As this is my first attempt at assigning job titles and job structure, I

Would Investors Have Benefitted from Staying with the Australian Share Market Through 2008 Instead of Being in the Dip #2 Fund

838 words - 4 pages 1. Would investors have benefitted from staying with the Australian share market through 2008 instead of being in the DIP #2 Fund? The Global Financial Crisis (GFC) caused a worldwide drop in stock markets and Australia was no exception. Although not as badly affected as some other developed economies (Brown & Davis 2009, p. 1 of 7), the effect of the GFC was clearly felt in the Australian share market. The following graph of the Australian

Global Factors for Whole Foods

2802 words - 12 pages Global Factors and Cross-Cultural Issues For Whole Foods Market, Inc. Abstract This paper discusses Whole Foods Market, Inc. and the factors that affect the company. Whole Foods Market encounters many global and cross-cultural issues in its daily business practices. As a purveyor of organic and natural foods, Whole Foods often finds that some of the factors surrounding the company involve corporate responsibility, the environment, and

Whole Foods Case Study Analysis

1031 words - 5 pages declined. (Pearce & Robinson, 2013). Key Issues There are key issues that have been attributed to the decline of the company. The recession caused many people to not spend as much money on food, especially high quality premium food as they did in the past. Another key issue is when Whole Foods acquired its competitor, Wild Oats, they suffered a hard hit and their operating margin decreased drastically from 5.7% in 2006 to 3% in 2008 and

World Foods Market - Marketing

3782 words - 16 pages Memo- To: Cheval Breggins, VP of Marketing From: BETA Consulting Marketing Team Date: June 30, 2014 Re: Whole Foods Market Marketing Strategies Mr. Breggins, BETA Consulting performed an in-depth analysis of Whole Foods Market to determine the most effective marketing strategies to sustain the company’s competitive advantages when entering the East Lansing, Michigan market. A detailed plan has been formulated explaining how Whole


2404 words - 10 pages Whole Foods Market By Larry Davis Discuss the trends in the retailing of organic foods and the impact of these trends on Whole Foods Market. A growing appetite for Organic foods have been observed as a recent trend in the markets of United States in specific and the rest of the global market in general. This has been observed due to the change in the thinking process of the people in terms of remaining healthy and staying fit. The


639 words - 3 pages Executive Summary Whole Foods is the world’s leading retailer of natural and organic foods. It has differentiated itself in today’s market by developing a clear and concise corporate vision, mission, and values outlining its dedication to providing quality products and building a sustainable future. For the past 30 years, it has grown and adapted into a successful business by continually analyzing the external environment and identifying

Whole Foods

1298 words - 6 pages growth in consumer-oriented products. (Agricultural Trade Office Taipei, 2014) It is a good sign to discover new market for Whole Foods Market. Food Safety Taiwanese people have suffered from a bunch of food scandals. There have occurred many food safety issues such as such as cadmium contaminated rice, poisoned eggs, meat from diseased pigs and pesticide residues. The melamine (C3H6N6) food scandal in 2008 affected most Asian countries

Related Essays

Whole Foods Market Essay

839 words - 4 pages Whole Foods Market in 2010: Vision, Core Values, and Strategy Whole Foods Market 2010 1 OVERVIEW The synopsis of the Whole Foods case discusses the ideas and strategies used by the co-founder and current CEO, John Mackey in taking Whole Foods Market from a small, local store in Austin, Texas and turning the company into one of the nation’s largest retailers of natural and organic supermarkets. STRATEGY The success of

Whole Foods Market Essay

1517 words - 7 pages recognition using the right marketing tool. Depending on the word of mouth to market for the brand is not enough especially that most competitors are using advanced marketing methods such as electronic coupons, and social sites such as Twitter, and Face Book. Whole Foods can also emphasize and improve the value perception, and can implement that by creating programs similar to the Whole Deal program implemented in 2008. It can also

Whole Foods Market Essay 1578 Words

1578 words - 7 pages Assignment 2 Case Study: Whole Foods Market Professor: Russell Handlon BUS 599 October 20, 2011 Discuss the trends in retailing of organic foods and the impact of these trends on Whole Foods Market. The trends at Whole Food Markets were core values, growth strategy, store sizes and locations, product lines, store description and merchandising, marketing and customer service, store operations, compensation and incentives

Whole Foods Market Essay 3079 Words

3079 words - 13 pages Prepared by Lindsay Hunt March 30th, 2005 WHOLE FOODS MARKET, INC. MarketBuster Summary When the first Whole Foods opened in 1980, very few consumers in the United States were concerned about where their food came from, how it was processed, and what chemicals were used to produce it. However, consumers were starting to become more aware of threats such as genetically modified foods, Mad Cow Disease, pesticides, additives and preservatives