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Waste Management Inc Essay

698 words - 3 pages

Waste Management, Inc. has grown to be the single largest waste handling company in the world. Data has shown that each person accumulates 4.5 pounds worth of trash each day (p35). Over time, Waste Management has seen a gradual environmental change in their customers. Corporations and households are greatly reducing the waste that they accrue. The main question Waste Management must ask themselves is this: How can our company combat the changes that our industry is currently going through? Waste Management must thoroughly examine their internal and external environmental analysis, along with a detailed SWOT analysis.

Waste Management’s internal culture must have a clear vision for what ...view middle of the document...

Another option that customers have voiced is sorting at landfills. This option may be the most difficult and the most money/time consuming. If customers want this method, then they must do their part and recycle all household food products. If they want yard clippings to be recycled, then my suggestion would be to offer a once a month option where Waste Management will do curbside pickup for yard waste. The next customer concern is the possibility of hazardous material like lead or mercury to be stored beneath the ground. Products such as computer monitors, discarded TVs, and other electronic waste have the potential to damage the environment. Since the majority of electronic devices do not get thrown away often, it would be most efficient if the customer brought the device to the nearest Waste Management recycle facility.

Like all businesses, Waste Management has a variety of strengths, weaknesses, opportunities, and threats. The company’s main strength is their name recognition. Leading the industry with 20 million customers, Waste Management has a solid foundation with a recognizable brand. All businesses compete for their target audience; however, when the industry changes, so must...

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