The Principles Of Fundraising Essay

800 words - 4 pages

THE PRINCIPLES OF FUNDRAISING IN THE ORGANIZATION

Fundraising is a demanding and often a lonely job with all the difficulties inherent in raising money and a steady flow of rejections; it’s easy to get down heaviest. Proper management of the fundraisers job means: keeping in touch with the work of the organization, the person should be in regular touch with the field, setting targets and monitoring progress, access to information, training and meeting other fundraisers and finally free time to think.
The principles of fund raising in the organization is discussed below

You have to ask for fund as well as authority, one of the principle of fundraising in the organization you have to ...view middle of the document...

Credibility and public relation, for the organization to succeed well in fundraising it should have credibility and good public relationship. People give to organization causes that they have heard about and think well of. Press coverage of your work, trumpeting your successes, getting endorsements of your work from experts and prominent figures makes fundraising more successful in the organization.

How much to ask for is another important principle in fundraising in the organization. Sometimes donors don not know how much to give, there are various ways of asking for money for example ask for a specific sum to cover a particular item of expenditure for example £ 500 to put up one class, or giving a shopping net different items at different prices, or show the cost per client as a unit cost.

Saying thank you for the fund given is also key principle for fundraising because this alone may prompt the donor to give again more funds to the organization. This is one way of building good relationship with the donor and you will be in position to sell the organization to other donors to get more financial, technical and human resources support from donors community.

Long term involvement and commitment of the organization is very crucial in fundraising. What you want are people who will give to you regularly and to achieve...

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