September 18, 2010
The High Cost of Low Price
Specific Purpose: To persuade my audience that by shopping at wal-mart you are contributing to the discrimination against women, racial minorities, and the job loss of the American people.
Central Idea: By shopping at wal-mart you are encouraging the continuance of gender discrimination, racial discrimination, unsupportive pay scale, and the outsourcing of American jobs by the closing of small businesses.
I. Wal-Mart leads you to believe that they are an equal opportunity employer, while white men fill the majority of management positions.
II. Wal-Mart states that they are ...view middle of the document...
A. Wal-Mart Stores paid 17.5 million dollars to settle a class action lawsuit over a racial discrimination case in the hiring of truck drivers under Wal-Mart Transportation division.
i. With the settlement Wal-Mart pledged to "benchmark hiring goals so that the composition of future hires, by race, is proportionate to the racial composition of the applicants" and "enhance its recruitment efforts and advertising targeted to African-Americans."
B. Another suit filed by the EEOC on behalf of the Latino community says that managers failed to stop repeated verbal harassment, including the use of derogatory words, against Latino/a descended employees.
C. The latest racial discrimination came in March when an announcement came on stating, “Attention, Wal-Mart customers: All black people, leave the store now."
i. Community members near this Wal-Mart location in Washington Township, New Jersey said that they had heard similar incidents at the store in recent months before, but were not reported to police.
(Transition: Discrimination is a major factor when working at Wal-Mart; yet the majority of all employees, regardless of race are struggling to makes ends meet.)
III. The largest retailer in the world can afford to pay its employees?
A. The majority of Wal-Mart employees with children live below the poverty line.
i. Average pay for a Wal-Mart employee is under $250 a week.
ii. Full-time employees make on average $6 to $7.50 an hour for 28-40 hours a week, keeping them below the poverty line if they have families.
B. Wal-Mart is extremely anti-union, which keeps employees at lower pay rates.
i. Wal-Mart shows videos to newly hired employees on why unionizing is bad, making employees feel intimidated on speaking up if they were for unionization.
ii. Wal-Mart employees start at the same salary as unionized employees in similar lines of work, they make 25 percent less than their unionized counterparts after two years at the job.
C. Wal-Mart paid $86 million to 232,000 employees from unpaid wages.
i. Employees were denied $12 million in vacation pay and $74 million in unpaid wages.
(Transition: Wal-Mart is not only making it hard for their own employees to survive, but also for the local towns it moves into.)
IV. When Wal-Mart moves in the majority of the small business competitors are taken out.
A. Wal-Mart will substantially lower its price to close out competition.
i. Wal-Mart will charge below price on items until a competitor is forced out of business, then raise cost again once the threat is gone.
ii. Such predatory pricing...