Supply Chain Management Essay

683 words - 3 pages

Ramkhamhaeng University
Institute of International Studies
BBA (English Programme)
MK 403: Logistics & Supply Chain Management

Introduction
This course is designed to provide an holistic view of logistics and supply chain management, examining the major concepts underlying the subject and many of the strategies, tools and techniques associated with the topic.
Its primary focus is based on a number of principles. Creation of superior customer value through logistics, obtaining competitive advantage and cost control, collectively summarised through the CRAVE model of profitability.
The course will be structured around the set text, and be supplemented by case studies, exercises ...view middle of the document...

* Be aware of contemporary developments in the area, including the use of electronic media, non domestic logistics operations and changing patterns of distribution, and be able to put these into context of basic knowledge paradigms.

Teaching Schedule
The course is organised around a series of topics, as listed below, which sequentially progress students from the general principles of logistics to the more specific functional issues, and finally concentrate on futuristic and non domestic topics. Overall the schedule is designed to mirror the structure outlined in the set text
Topic 1: Logistics: The basic principles
Topic 2: Creation of customer value
Topic 3: Total cost analysis, input, production and output analysis
Topic 4: Service provision and the principles of excellent service
Topic 5: Relationship building within the logistics function
Topic 6: Packaging principles
Topic 7: E commerce and the march of technology in logistics
Topic 8: Distribution and retailing
Topic 9: Changing paradigms of competition
Topic 10: Non domestic logistics, supply chains and sourcing globalisation
Topic 11: Future trends in logistics and supply chain management

Teaching materials
Among the companies and topics which will be discussed during this course will be:
Dell Computers:...

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