Strategic HR Planning at Google Inc
Google, a search engine was founded and named by Larry Page and Sergey Brin. Google primarily provides search and advertising services, which together aim to organize and monetize the world’s information. In addition to its dominant search engine, it offers a plethora of tools and platforms including its more popular products: gmail, maps and you-tube. Most of its Web-based products are free because Google makes its money from highly integrated online advertising through its Ad-words and Ad-sense platforms. Google promotes the idea that advertising should be highly targeted and relevant to users thus providing them with a rich source of information.
Q2: The benefits that Google pays obviously present an enormous expense. Based on what you know about Google and on what you read in this book, how would you defend all these benefits if you’re making a presentation to the security analysts who were analyzing Google’s performance?
Benefits | Employee’s Reaction |
Stock Option | It is observed from case that it makes employees feel like working for own |
Bonus for referring new employee | This cause benefit to company as well because it saves its cost on one hand and on other hand leads to employee’s motivation. |
Games | Employees feel good when after heavy work they have anything to get relax. |
On-site free doctors | Employees feel safe |
Free Lectures | Helps employees learn more |
Paid trips | Employees are keen to work when they know that after completing their projects they have to went outside with their families to enjoy. |
It is observed from think that the above mentioned benefits lead to employee’s satisfaction and motivation, and ultimately motivated and satisfied employees become more productive for the organization.
Q3: If you wanted to hire the brightest people around, how would you go about recruiting and selecting them?
Ans: - For hiring the brightest people around the world, there must be a tough selection criteria. Before all there need to be an applicant pool which can be sought through many ways like,
* Internet Recruiting
* Walk In
* Outsource Recruiting
of which its necessary to sort out the best which is a complex step, after recruiting is done then comes the Selection Process, which can take time because its done rigorously.
It can be done through
* Tests etc
Q4: To support its growth and expansion strategy, Google wants (among other traits) people who are super-bright, and who work hard, often round-the-clock and who are flexible and maintain a decent work-life balance. List five specific HR policies or practices that you think Google has implemented or should implement to support its strategy, and explain your answer.
Ans:- Google was once an organization with 3 employees with worth 0 but now it has expanded a lot and all this was possible because of its policies to support its strategies for great success. Few of their HR policies are listed below
Strategy | Practices |
Employee Training and Development | Google is...