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Risk Managment Of Apple Inc Essay

2455 words - 10 pages

PLEKHANOV RUSSIAN ACADEMY OF ECONOMICS

INTERNATIONAL BUSINESS SCHOOL

REPORT IN RISK MANAGEMENT

Integrated Risk Management System
of Apple Inc

Student: Zaeva N.
Group: 5402

Supervisor: Malyshev Y.K.

Moscow
2010

Table of Contents

Overview of the company 3

Internal environment 4
Company Organization 4
Business Strategy 4

Risks Factors and Methods of Management 5
Inventory and other asset risk 5
Supply Risk 5
Hazards 6
IT Risk 7
Credit risk 7
Interest Rate and Foreign Currency Risk Management 8
Interest Rate Risk 8
Foreign Currency Risk 9

Conclusion 10

Overview of the company

Apple Inc. designs, manufactures, and markets personal computers, ...view middle of the document...

In the opinion of management, the Company does not have a potential liability related to any current legal proceedings and claims that would individually or in the aggregate materially adversely affect its financial condition or operating results.

Internal environment

Company Organization

The Company manages its business primarily on a geographic basis. The Company’s reportable operating segments consist of the Americas, Europe, Japan and Retail. The Americas, Europe and Japan reportable segments do not include activities related to the Retail segment. The Americas segment includes both North and South America. The Europe segment includes European countries as well as the Middle East and Africa. The Retail segment operates Apple-owned retail stores in the U.S. and in international markets. Each reportable geographic operating segment and the Retail operating segment provide similar hardware and software products and similar services.

Business Strategy

The Company is committed to bringing the best personal computing, mobile communication and portable digital music and video experience to consumers, students, educators, businesses, and government agencies through its innovative hardware, software, peripherals, services, and Internet offerings. The Company’s business strategy leverages its unique ability to design and develop its own operating system, hardware, application software, and services to provide its customers new products and solutions with superior ease-of-use, seamless integration, and innovative industrial design. The Company believes continual investment in research and development is critical to the development and enhancement of innovative products and technologies. In addition to evolving its personal computers and related solutions, the Company continues to capitalize on the convergence of the personal computer, mobile communications and digital consumer electronics by creating and refining innovations, such as iPhone, iPod and the iTunes Store. The Company desires to support a community for the development of third-party products that complement the Company’s offerings through its developer programs. The Company offers various third-party software applications and hardware accessories for Mac® computers, iPhones and iPods through its retail and online stores, as well as software applications for the iPhone and iPod touch platforms through its App StoreTM. The Company’s strategy also includes expanding its distribution network to effectively reach more of its targeted customers and provide them with a high-quality sales and post- sales support experience.

Risks Factors and Methods of Management

Inventory and other asset risk

Although the Company believes its inventory and other asset related provisions are currently adequate, no assurance can be given that, given the rapid and unpredictable pace of product obsolescence in the global personal computer, mobile communication, and consumer electronics...

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