The talk is about how to make an effective presentation and the presenter is Professor Pete Lane, the Chair of Marketing Department of WSBE. If you have a good idea but cannot present well, and your idea is lose out. Fortunate, the presentation skill can be learn and develop. Built an effective presentation need focus to the four dimension, there are developing a presentation strategy, create the story line, create slides that work and present looking someone like pro.
Developed a presentation strategy has three idea. Firstly, you have to known what is the purpose of your presentation. For example, are you going to persuade, or to make recommendation, or just giving information to your audience. Secondly, who is your primary audience and thinking about them when you design your presentation. Lastly, did ...view middle of the document...
This is very important to let people have a sense where you will go. Then, build solid logic into your presentation. Mean you have to show the insight from your analyses not the gory details, focus on what they need to know to buy your conclusion, and keep details of analyses handy for Q&A part. Finally, you have to close the presentation with convincingly. You can quickly restate the problem and recommendation, thank the audience, and ask the question. If presenting as a team, please remember never adding on to teammate’s answer, because this will hurts their credibility.
Then, build a work and comfortable Power Point slides to help your talk. Firstly, always keep your slides simple and clean looking. For example, limit 3-4 color in the slides, use maximum of 60 to 70 words per slide, no cool effects like flashing or music, no distracting background graphic like animation. Secondly, you have known the best background and text color combination varies. Dark background and light text best in larger, darker room. Inverse, light background and dark text best in smaller, brighter rooms. Finally, chose the chart with clever to help you tell the story best.
Finally, you have to looking like a pro when in the presentation. Few way to creating a professional impression, there are dress formal, be poised and confident, reach out to your audience and make eye contact with your audience, know your material completely for anticipate question and to avoid read from cards or papers, and use your bodylanguage correctly. In group presentation, you need to introduce all your team member at the start, and change presenters at natural break points. Besides that, you have to manage your time carefully, speak loudly, clearly, and with inflection. For example, think how to use your voice like volume, pitch, and silent like highlight. In the presentation, do not forget to smile and do enjoy yourself.