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Potential Management Issues Essay

1139 words - 5 pages

Potential Management Issues

The Client may want to change some aspects of the Marketing Plan

If Bob Iger, the CEO of The Walt Disney Company doesn’t like the Marketing Plan he may want to change some of the details. It is important to have a clear path mapped out from start to finish because it will force the client to be specific with their changes, as well as keeping the project on track. Being clear at the outset about what the task is going to be on the project and how much leeway is available. If you will need to be compensated for big revisions or changes in direction, then set a clear outline about the number of adjustments you can make before you need to charge more. If you ...view middle of the document...

That said, you’ll be surprised how much quicker things get done by making it easy for your clients to say, "Yes."

The Project Doesn’t Start On Time

Maybe you had a slow go of it last month, but now, you’re swamped. You know you need to take on the work when you can get it, but now you’re worried that you won’t be able to start all of your projects on time as you promised. Or perhaps your client says you’re a top priority — but tomorrow a different project becomes more important.

If the hold up is on your end, then it’s important that you do something to jump-start the project — even if it’s in a really small way. Give the client a call to discuss their expectations and set a more realistic timeframe for the first milestone. This could take as little as a few minutes, but it makes the client feel like things have started. However, beware of doing this more than once. That’s known as stringing the client along — they don’t take that too well, and for good reason.

If the hold up is on their end, then you need to communicate very clearly how that alters things moving forward. Be sure to let them know exactly how this change affects the completion dates of future milestones and you should check the revised schedule against other commitments with other projects.

5. The Client Doesn’t Like What You Created

If this happens often, then there is a communication issue that needs to be addressed. Make sure you understand not just the technical requirements of a project, but also the underlying rationale of your clients. Why did they decide to do this in the first place? What are they hoping your work will enable them to do when all is said and done? How do they see your project fitting in with their overall strategic vision?

Good project managers create a shared vision between all parties. It’s your responsibility to understand the direction of your particular project as well as the overall strategy of your client — and then to make sure those two items match up.

6. Your Point of Contact Doesn’t Seem to Care About Your Project

Working on a project that isn’t high on a client’s priority list can be frustrating. In some cases, the person...

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