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Pixar Analysis

2334 words - 10 pages

Executive summary

This essay is aim to identify main factors that contribute to Pixar Animation Studio’s victory in animation industry from a motivational theory perspective and illustrate the close relationship between Pixar’s creativity practices and its empowerment management. The company has conducted a serious of motivational strategies including Financial Reward, Recognition and others, Job Design, Empowerment. And all those strategies help foster creativity and form a healthy organizational culture based on teamwork and trust. This paper will also evaluate Pixar’s empowerment from both individual and organizational aspects. Finally, we will also use Pixar’s experience to ...view middle of the document...

2010). Thus employees will work hard and create as much value as possible to the organization. Countless strategies have been used to maintain a high level of motivation in certain workplace. This essay will identify main factors that may have huge influence on organizations’ management and address factors contribute to Pixar’s success in animation studio’s management from a motivational theory perspective from four aspects: Financial Reward, Recognition and others, Job Design, Empowerment. Moreover, use empowerment management theories to analyze the Pixar’s Animation Studio’s creativity practices. Individually, employees possess required competencies and realize self-efficacy. Organizationally, Pixar has spent every effort to foster a perfect organizational culture which based on trust, collaboration and care. Finally, use all the motivational and empowerment management strategies conducted by Pixar to identify the fall of Nokia and the rise of Apple and Samsung. And provide some practice solution based on the study of Pixar’s case.

Theoretical arguments
Motivational factors
According to organizational behavior, applications of motivation theories can be divided into 5 types: Financial Reward, Recognition and others, Job Design, Empowerment and Self-leadership.

Motivation through recognition can be easily found in Pixar’s case. As we know, it is of great importance to let employees feel valued and appreciated in an organization or certain work place. Pixar, as a company which takes individual creativity as their first priority, not only provides educational opportunities for all members, but also assembles a group of genius specialized in providing ideas and suggest improvements on animation. In that case, Pixar and its employees have gained widespread acclaim and numerous films awards, such as Oscar, Academy Award and Vanguard Award (McCuddy. 2006). Through year’s joint effort, Pixar has provided everyone a perfect platform to make full use of their creativity, win glories and praise from the whole industry and realize self-fulfillment. And those idols created by the company, become the driving force to motivate people in turn. Apart from glory and praise, allowing flexibility in an employee's schedule is an effective practice of motivation. Campus-like environment that has a gym, swimming pool, volleyball courts has been created some employees get permission to choose their workplace instead of staying in the office every day. Employees will no longer be taken as tools to get profit; they are valuable human resources and need to be treated as part of the team. These humanized measures will definitely relieve the pressure brought from daily work and give the brains necessary rest in order to get inspiration and come up with creative ideas.

Besides recognition, OB specialists emphasize job design as a source of motivation ( Aswathappa, K. 2010). And among all the job design practices, job enrichment has also been...

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