P Van Gemeenten Essay

805 words - 4 pages

 
 

PLAN VAN AANPAK


 

1
 


 


 

2
 

Plan
 van
 aanpak
 

  Hogeschool
 Inholland
  Communication,
 Media
 &
 Music
 
  Locatie
 Amsterdam/
 Diemen
  Wildenborch
 6
  1112
 XB
 Diemen
 
  Opdrachtgever
  Digital
 Notice,
 Mevrouw
 Kim
 Spinder
 
  Uitvoering
  Differentiatieminor
 Communicatiemanagement
 bij
 Veranderingen
  7
 september
 2012,
 Copyright
 Communicatiemanagement
 bij
 Veranderingen
 
  Periode
 onderzoek
  September
 2012
 –
 Oktober
 2012
 
  Projectgroep
 3
  Lise
 Grauwelman
...view middle of the document...

 
  Onderzoeksvragen
  Centrale
 vraag
 voor
 Digital
 Notice
  • Met
 welke
 originele
 en
 creatieve
 acties
 kunnen
 alle
 medewerkers
 maximaal
  geënthousiasmeerd
 worden
 voor
 Het
 Nieuwe
 Werken
 zodat
 hun
 houding
 en
 gedrag
  zichtbaar
 op
 het
 Nieuwe
 werken
 is
 aangepast.
 


 

5
 


  Centrale
 vraag
 voor
 de
 OVER-­‐gemeenten
  • Met
 welke
 verbeterde
 communicatie
 strategie
 kunnen
 alle
 medewerkers
 optimaal
  voorbereid
 worden
 op
 het
 nieuwe
 werken
 zodat
 het
 “wij-­‐gevoel”
 in
 hun
 houding
 en
  gedrag
 zichtbaar
 op
 het
 Nieuwe
 Werken
 is
 aangepast
 
  Deelvragen
  1) Welke
 communicatiemiddelen
 worden
 er
 intern
 ingezet,
 in
 het
 algemeen
 en
 voor
 Het
  Nieuwe
 Werken?
  2) Is
 het
 huidige
 communicatiebeleid
 toereikend?
  3) Hoe
 kijken
 directie,
 management
 en
 medewerkers
 tegen
 Het
 Nieuwe
 Werken
 aan?
  4) Welke
 verwachtingen
 hebben
 directie,
 management
 en
 medewerkers
 ten
 aanzien
 van
  het
 nieuwe
 werken?
  5) Hoe
 behoudt
 je
 samenhang
 tussen
 de
 verschillenden
 gemeenten?
  6) Zijn
 er
 binnen
 directie
 en
 het
 management
 voldoende
 ambassadeurs
 voor
 Het
 Nieuwe
  Werken?
 
  Doelstelling
 voor
 Digital
 Notice
  Het
 doel
 van
 het
 onderzoeksrapport/eindproduct
 is
 een
 nog
 nader
 te
 bepalen
 product
 te
  leven
 wat
 visueel
 en
 creatief
 is.
 Het
 product
 moet
 Kim
 Spinder
 aanspreken,
 het
 moet
  vernieuwend
 zijn
 en
 tevens
 ook
 bruikbaar
 zijn
 als
 middel
 of
 idee
 binnen
 de
 OVER-­‐gemeenten
  op
 het
 gebied
 van
 Het
 Nieuwe
 Werken.
 
  Doelstelling
 voor
 de
 OVER-­‐gemeenten
  Het
 doel
 van
 het
 onderzoeksrapport/eindproduct
 is
 inzichtelijk
 maken
 hoe
 de
 medewerkers
  van
 de
 OVER-­‐gemeenten
 Het
 Nieuwe
 Werken
 ervaren,
 wat
 de
 betekenis
 hiervan
 is
 en
 wat
  hun
 wensen
 zijn
 met
 betrekking
 tot
 Het
 Nieuwe
 Werken.
 
 
 
 Gemeenschappelijk
 doel
 is
 om,
 mede
 door
 het
 gebruik
 van
 originele
 acties,
 het
 nieuwe
  werken
 positief
 te
 simuleren.
 
 


 

6
 

Centraal
 staat:
  -­‐
 
 
 
 
 Het
 nieuwe
 werken
 verder
 uitbreiden
 door
 middel
 van
 extra
 mogelijkheden;
  -­‐ -­‐
 
 ...

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