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Oil And Gas Marketing Report

5420 words - 22 pages

TABLE OF CONTENTS
| S. # |Contents |Page # |
|1. |INTRODUCTION |3 |
|2. |INDUSTRY ANALYSIS |5 |
| | | |
| |OIL SECTOR OF PAKISTAN |5 |
| ...view middle of the document...

|MARKET SIZE AND GROWTH OF INDUSTRY |15 |
|4. |INDUSTRY PLAYERS AND PROFILE OF KEY PLAYERS |17 |
|5. |MARKET SHARE OF PLAYERS |23 |
| |P.L.E.S.T ANALYSIS—MACROECONOMIC FACTORS |25 |
|6. | | |
|7. |INDUSTRY ATTRACTIVENESS |27 |
| | | |
| |PORTER’S 5 FORCES ANALYSIS |27 |
|8. |PSO---S.W.O.T ANALYSIS---Confrontation Matrix |35 |
|9. |PSO---COMPANY & COMPETITOR ANALYSIS |42 |
| | | |
| |KEY SUCCESS FACTORS OF THE INDUSTRY |42 |
| |COMPETITIVE PROFILE MATRIX (CPM) |44 |
| |RATING AGAINST CUSTOMER BUYING CRITERIA |45 |
| |RELATIVE IMPORTANCE OF FACTORS |46 |
|10. |PSO---PRODUCT PORTFOLIO ANALYSIS |47 |
|11. |PSO---GENERIC STRATEGY MODEL |49 |
|12. |PSO---VALUE CHAIN |50 |
|13. |STRATEGIC INITIATIVES AND REFORMS OF PSO |52 |
|14. |RECOMMENDED STRATEGIES |55 |
| | | |
| |INTERNAL AND EXTERNAL (IE) MATRIX |55 |
| |GRAND STRATEGY MATRIX ...

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