This website uses cookies to ensure you have the best experience. Learn more

Nightclub Business Plan Essay

3771 words - 16 pages

International Player’s Business Plan
By: Daniel Gordon, Trang Hoang, Stephen Bold, Che Yuzhu, Antoine Hamelin, Alexandre Laine, and Victor Any-Graah
Introduction
For this project, we came up with an idea by simply noticing imperfections with the nightlife scene at Miami University and brainstorming ideas to make it better. When a student “goes out” on the weekend and isn’t referring to going to a house party or an apartment, that student is undoubtedly going “Uptown”. Although as students we grow to love and take pride in our precious Uptown, an outsider would likely view this four-by-three block, bar-littered area as crowded, dirty, and unappealing. With the combination of Steve, Trang, ...view middle of the document...

One of these will be having live bands every Thursday night from 11pm to 2am along with guest DJ’s from the Cincinnati Metropolitan area every Friday night from 10pm to close. With our FastPass offerings, which we will go into more detail about later in the paper, we will also be the only club in Oxford that offers a VIP seating area to our guests. Another thing that will make us unique is that we will be able to offer private parties and public parties simultaneously because we have a large space and a private alternate dance/bar area named “Room Two”. This ability will come in handy when a fraternity or sorority, for example, wants to rent out “Room Two” for their private events. Instead of having to close off our club to outsiders of the private event, like every other bar and club in the Oxford area, our customers will notice no difference in activity at Club Mist.

Our most glaring weakness would be the location of the nightclub. Located in the old Wal-Mart building across the street from Kroger, Club Mist lies beyond the realms of where people are normally willing to travel to “go out” at night. It would be difficult for many Miami students who live on campus to walk all the way to the club and guests that intend to consume alcoholic beverages typically would not drive unless they had a designated driver. To counter this issue, we would offer a bus service that would travel to and from Club Mist to Uptown Oxford near the park. We would purchase a school bus and hire a driver to make trips every 15-minutes from 10pm to close. Additionally, students would have the option of utilizing Miami’s Red Bus, which would drop them off just across the street from Club Mist. An additional weakness is the uncertainty of success. Many clubs have opened up in Oxford in the last four years and it has seemed like a very “hit-or-miss” business. It would be a worry that low attendance and sales in the early year may not outweigh the start-up costs to run and maintain the business.

One large opportunity that Club Mist has is that we can cooperate with different Greek Clubs and Student Organizations. The benefits and quality of our “Room Two” bar will serve to be a very attractive opportunity for these clubs and organizations to hold their special events. We have confidence that our completely unique experience will attract customers. We will also have the opportunity of attracting students who are willing to pay a little more money for higher quality alcoholic beverages because we will aim to offer the most complete list of beers and liquors in Oxford. The most obvious threat that we need to be concerned about is our competition with the lower-cost bars that already exist in Oxford. Students may choose to not visit our nightclub due to monetary concerns and some students have a favorite spot that they choose to go to and it may be tough to develop our own base of students and draw them away from what they are used to.

Next, we will use Porter’s...

Other Papers Like Nightclub Business Plan

Hospitality Industry Essay

1245 words - 5 pages great customer service and have great innovation. Crown Golf was named Golf Group of the year 2007. The annual turnover for this company is £51 million and owns 33 clubs in England, making it the largest operator in Europe. One events business: I have chosen to use Wonderland Events; they are a company based in the UK and have a team of 20 employees. They can plan and create your whole event or even just provide the little things, they offer

Great White Fire Essay

1611 words - 7 pages the business will be shut down (MGL C 148, S 26 G1/2). Brockton’s Emu Safari club was the first nightclub required to install sprinklers due to overcrowding. A statewide non-criminal ticketing system was implemented that streamlines enforcement of fire and building codes. This program has been adopted in 189 communities to date. Communities are required to select and train a hearings officer in order to participate in this method of code

Legal Forms Of Business

1118 words - 5 pages own all the business, have the right to all the profits, and will not pay taxes on the business because sole proprietorships are not separate legal entities. A sole proprietor is responsible for all the liability of the business the actions of their employees. They can sell the business at any time. Partnership A partnership is a form of business involving two or more persons for profit. A nightclub would be a good business for a partnership

Club It Part One

1066 words - 5 pages Club IT Part One Alma Covarrubias BIS/219 October 07, 2010 Mr. J. Fritz Club IT Part One This paper discusses challenges faced by Club IT, a downtown dance club, seeking to succeed in the competitive nightclub industry. To better understand the Club’s challenges, a description of its current resources and how they benefit the business is offered. In addition, a brief discussion is presented explaining the reasons why a specific business

Club It Part Two

794 words - 4 pages successful nightclub, but lack the technological character of other clubs in the city. Club IT can grow into the best club with expanding the club’s clientele and reputation by upgrading a few ideas insides the club. This business will need to provide structure in certain areas to reach its full potential. Some of the systems needed are customer relationship management (CRM), supply chain management (SCM), and enterprise resource planning (ERP

Club It Part 1

725 words - 3 pages Club IT Part 1 4.16.12 XBIS/219 1. Club IT description Club IT was established by two college friends Lisa and Ruben, whose dream was to become owners of a night club. That plan was put into action by opening up Club IT. Club IT is a young vibrant nightclub that is geared towards the younger generation ranging in ages 18 to 30 years of age. It is a nicely sized club with plenty of seating and enough room for all groovers to put there

Club IT Part Three

1837 words - 8 pages Club IT Part Three Information technology can help keep a business, of any size, competitive and up to date on their routine functions. As Club IT’s intern, I hope to help analyze and address current IT issues facing the nightclub. After meeting with the owners, Ruben and Lisa, and a thorough evaluation of Club IT, I hope to help plan and implement a new information technology system. I have used Porter’s Competitive Forces Model to

Chapter 01. Doc

1216 words - 5 pages free trade movement impacted business? Who benefits? Why? Who loses? Why? Application Questions 1. Take a moment to jot down 5 things that you love to do. Think broadly (but keep it clean). Your list could include anything from posting pictures on Facebook to listening to your favorite music. Then brainstorm a list of business careers that could encompass two or more of your passions. A position in nightclub

Club It - Part 3

1394 words - 6 pages Club IT, Technology Plan Club IT owned by Lisa Tejada and Ruben Keys, is a new nightclub that has enjoyed considerable success during its short start up phase. It has established a strong customer base and has expanded it during the recent months. It is a popular hot spot everyday of evening of the week. Customers count for the atmosphere, food, and drink. The owners have recently renovated the building and are now looking to expand their

The Legal Forms of Business

1445 words - 6 pages Running head: LEGAL FORMS OF BUSINESS Abstract Entrepreneurship is one of the cornerstones of the American way of doing business. Many businesses are organized each day. Business owners are fortunate that there is a form of business for just about every entrepreneurial need. Legal Forms of Business The various forms of business organization are established by state law. Therefore, businesses are formed according to rules in the

Casefasdf

872 words - 4 pages ‘American’ wanting things his way and not interested in the cultural significance the purchasing manager himself brought to the table with his books on poetry. Further, the sales manager seemed to relax slightly during dinner and the nightclub plan after that would leave the impression on the purchasing manager that perhaps, gratitude and appreciation for the purchasing manager’s time and hospitality has had an effect on the sales manager. Perhaps

Related Essays

Gary Martin Essay

639 words - 3 pages . d) All singing all dancing (entrepreneur): it is used to describe a diverse, active and versatile person. e) Mind set: attitude. f) A get rich quick scheme: plan to make money in a short period of time. 2. Paraphrase the underlined words/expressions (in context): a)…when he got to run his own nightclub. * …when he got to management his own nightclub. b)…he was well versed in business by that age. * …he was highly familiar with

Club Business Plan Essay

3602 words - 15 pages . Through word of mouth, the Nightclub expects realize an increase of five percent annually from this segment. 3. Tourists and Business Travelers--More and more business and travelers and tourists are finding themselves in Your City every year as is made evident by the increased demand and subsequent expansion of the local airport. We plan to reach these people through direct marketing to local hotel patrons. We anticipate a 20% annual growth rate

Club It Part One Essay

910 words - 4 pages . The dashboard could track each sale and its time, so Ruben and Lisa can plan for something like half price drinks between four and seven. This will help business productivity. In conclusion, a business without a strong IT department can have many mistakes that can be too costly and cause many problems within the business. I think no matter how small or large the business is, there are always needs for an IT department. Ruben and Lisa made a wise

Casablanca Essay

1075 words - 5 pages . One of the main characters Rick Blaine is the owner of a nightclub where everyone hangs out and everything happens. In the movie he states he is the type of guy who sticks his head out for nobody, he seemed like a very serious, no game playing type of guy. His nightclub is where the Nazis hang out and conduct business with their enemies to help them get their visas and get into America. In this movie the characters deal with good and evil