Mgt 500 Essay

1516 words - 7 pages

Starbucks’ Strategy
Assignment 1
By:
Allen Jones Luna
28 October 2013
MGT 500: Modern Management
Professor: Dr. Tony Muscia











Suggest the key elements of Starbucks’ Organizational Culture that contribute to its success in a global economy. Indicate management’s role with creating and sustaining the organizational culture.
Organizational culture has a significant impact on the overall performance of a company. Organizational culture is “the set of shared, taken-for-granted implicit assumptions that a group holds and that determines how it perceives, thinks about, and reacts to its various environments” (Barney, 1986). In this paper, ...view middle of the document...

Starbucks’ business model is conceptualized through a humanistic approach. “Human skill is the manager’s ability to work with and through other people and to work effectively as a group member.” (Daft, 2012) As the top level manager of the company Howard Shultz has been known for his excellent conceptual skills, as he is able to see the organizational as a whole and be able to develop relationships.
The key elements of its organizational culture has derived from the managerial approach and concepts of Howard Schultz in making the company appeal as a global entity, while holding true to its values and mission statement. The Starbucks Mission statement is “to inspire and nurture the human spirit- one person one cup, and one neighborhood at a time. The company’s approach is to provide quality coffee, embrace diversity, connect with customers, improve their stores, be good neighbors, and reward their shareholders.” (Starbucks Coffee Company, 2013)
Howard Shultz’s business model has been maintained in its values. These values are visible in every corner of the organization and extend outside of the organization through communities. Internally, Starbucks has always believed in empowering its employees to share ideas and knowledge to management. They have always taken an effort to train their employees with the best knowledge and competency in its product in order to provide excellent customer service. The company extends its reach to local communities by taking a stand on environmental sustainability with partnerships such as Conservation International, The Earthwatch Institute, Save the Children, Mercy Corps, the African Wildlife Foundation, and Planet Green.
Management overall sets the precedence on an organization’s culture in creating, sustaining, and maintaining these concepts to its employees. A pyramid business model could be followed in the case of Starbucks, whereby you have the CEO, Howard Schultz who is the top manager, and middle managers, and lastly first line managers. The mission statement and vision is created by the CEO and communicated to its middle managers down to its first line managers. Starbucks has upheld its values through its strong relationships with its managers and employees. Overall management has an influential role in an organization’s culture.
Assess the effectiveness of Starbucks’ management decisions in providing innovative offerings for its customer (e.g., Wi-Fi, style of coffee, etc.) in order to achieve its current competitive marketplace advantage. Provide support for your rationale.
Starbucks has over 20,000 coffeehouses that are spread over 60 various countries all over the world, while building a very profitable coffee empire. They offer a unique atmosphere that has tried to mirror coffeehouses in Europe. Starbucks’ original goal was to make a coffeehouse that created a warm friendly atmosphere where customers can enjoy their cup of coffee and socialize with...

Other Papers Like Mgt 500

Planning and Measuring Performance Essay

1048 words - 5 pages Planning and Measuring Performance Name MGT/521 Management Date Instructor Planning and Measuring Performance The Microsoft Corporation, Inc. is a Fortune 500 company, ranked 17th (CNN Money, 2013), that “develops, manufactures, licenses, and supports a wide range of products and services related to computing” (Wikipedia, 2013). Today computing involves everyday activities; working with a personal computer, a laptop, a tablet

Lehman Brothers Essay

1032 words - 5 pages Lessons from Lehman Brothers: Will We Ever Learn? MGT 521 September 9, 2013 Introduction Lehman Brothers financial services filed bankruptcy on September 15, 2008, in the New York Southern District U.S. Bankruptcy Court. Resulting in an immediate 500 point drop in the Dow Jones (Did Ernst & Young Really Assist Financial Fraud? 2011). This day became known as ‘‘Dark Monday’’ (Donaldson, 2012). This was to

Critical Thinking

948 words - 4 pages Individual: Critical Thinking Application Paper Lisa Cummings July 1, 2013 Jennifer Duplessis MGT / 350 Critical thinking can be described as the ability to think clearly and rationally. It gives individuals the ability to engage in a reflective and independent thinking (Lau & Chan, 2013). These skills may include understanding the logical connections between ideas, identify construct and evaluate and common mistakes

Paper 1

769 words - 4 pages Assignment 1: Starbuck’s Strategy MGT 500 Marcus Rowland October 18, 2014 Dr. Sandra Bryant Organizational culture is a term that has been used and defined in many different ways. Mainly organizational culture is the set of key values, beliefs, understanding and norms shared by members of an organization. (pg.75). A lot of companies use organizational culture to express to external factors what their organization truly believe and what is

Rob Parson At Morgan Stanley

693 words - 3 pages MGT-500 Leading people and Organizations Case write-up Taran Swan at Nickelodeon, Latin America By: Sher Khan Nassery ID: 003757 March 10, 2015 Summary of the Case: This case is about “Nickelodeon” an American Cable Channel for kids with an intention to launch its new branch in Latin America. Nickelodeon was launched in the United States in 1979. The establisher of Latin America’s branch was Ms. Taran Swan the Nickelodeon’s managing

Mgt 521 Coca Cola Co. Part 1

1212 words - 5 pages Coca Cola Co. Name MGT 521 Date Professor’s Name Coca Cola Co. “On May 8, 1886, a pharmacist named Dr. John Pemberton carried a jug of Coca-Cola® syrup to Jacobs’ Pharmacy in downtown Atlanta, where it was mixed with carbonated water and sold for five cents a glass” (Coca Cola Co, 2012). Coca Cola is one of the all time biggest beverage company in the industry, that went from selling a few drinks a day from a pharmacy in Atlanta

Strategy and Planning

1318 words - 6 pages  Strategy and Planning Jeffrey Stewart MGT 521 September 07, 2015 Alisa Fleming Strategy and Planning The three management tiers are responsible for setting out their plans for success based on the Mission and Vision statements of the company. In looking at the different strategies these tiers use, it will become clear that having a concise plan will give the company and its employee’s direction and goals. Top Management

Strategic Research About the Lenovo Technology Company

1694 words - 7 pages Strategic Research About the Lenovo Technology Company Kehao Wang (Leo) 1011906 Northwood University MGT- 4800- 02 Doctor Susan Dennett Oct .11.2014 Abstract Lenovo is a Chines multinational computer. It leads Chinese electronic industry market because it has successful competitive strategy and excellent management. As a one of global the Fortune Top 500 enterprises, and became the world’s largest personal computer manufacturer in

President

4468 words - 18 pages . Ex: Kodak – Never thought that imaging will go and digital will be the future. They were one of the fortune 500 companies. Where are they now ? Lack of vision. Ex: Godrej . They could have become one of the largest computer selling company in the country. They never changed as per the time from typewriter to computer. From every small company to large conglomerates they use Godrej products compulsorily for their lock, typewriter, cupboard and

Individual Case Study Nike: the Sweatshop Debate

1216 words - 5 pages Running head: INDIVIDUAL CASE STUDY Individual Case Study Nike: “The Sweatshop Debate” University of Phoenix Global Business Strategies MGT/448 June 06, 2011 Individual Case Study-Nike “The Sweatshop Debate” When the marketing phrase “Just Do It” is uttered, one is fully aware of the corporation that is responsible for the saying. “Nike states that their greatest responsibility as a global company is to play a role in bringing about

Brand Building Case Study

1182 words - 5 pages Case Study 2 MGT 545 By: Vincenzo Marchese ABSTRACT Over the past three years I have been building a branding and developing agency. The goal of my company is to help those who want to achieve a certain level of success in fashion and entertainment. I started this company with one singer, who is now signed to sony records. When beginning the journey of executed one’s dream many times we are side tracked as was I. Over the

Related Essays

Mgt 500 Midterm Essay

860 words - 4 pages Question 1 4 out of 4 points | | | Which of these is the use of influence to motivate employees to achieve organizational goals?Answer | | | | | Selected Answer: |    Leading | Correct Answer: |    Leading | | | | | Question 2 4 out of 4 points | | | Monitoring activities and making corrections are part ofAnswer | | | | | Selected Answer: |    controlling. | Correct Answer: |    controlling

Roles And Responsibilities Paper

526 words - 3 pages Roles and Responsibilities Paper MGT/373 February 25, 2013 Introduction Planning an event for transnational organization is a big statement, on where is shown the roles and responsibilities of the event planner. The data collected will identify and provide a measurable outcome, to end up successfully with the plans made. Here is important meet the need requested for the client satisfying the senses: tactile, smell

Plan And Measure Perfomance Essay

937 words - 4 pages Planning and Measuring Performance Nelly MGT/521 January 22, 2013 Jason Miller Planning and Measuring Performance Wal-Mart is known to be one of America’s largest retail companies known for their low prices, large selection, and the largest based retail for employment. In addition, Wal-Mart is ranked Fortune 500’s top two, bringing in revenues of $446,950.0 million and profit of $15,699.0 million and continues to grow (CNN, 2012). Wal

Management And Leadership Of Burger King

748 words - 3 pages Critical Thinking Application Cindy Peterkin MGT/350 October 6, 2010 Jamal Ibrahim Critical Thinking Application Critical thinking is the disciplined art of ensuring that you use the best thinking you are capable of in any set of circumstances. The general goal of thinking is to figure out some situation, solve some problem, answer some questions, or resolve some issue (Paul & Elder, 2009). There are many definitions of