Effects of Mass Media Paper
September 4, 2013
Effects of Mass Media
There have been major developments in mass media since the beginning of the century. Once upon a time, the use of the radio, newspapers and magazines ruled the way information was sent out into the world. As the years turned, things like Cinema, Television, Cable, Computers, Lap Tops, Compact Discs, Digital Video Discs, and Internet gave mass media a whole new perspective. No longer will you have to wait to get the information you want, it is readily accessible at the tip of your fingers.
It is not unusual to hear stories of how people got their information in the old days. Grandmother, Grandfather, ...view middle of the document...
This caused a fall in the market for the Radio, Cinema, and Theater Industry (Exploring Media and Culture, 2012 pg. 40). As television began to expand its horizons, so did the way people wanted to take in their information. Millions of people began to tune in on specific television shows for the most current fads, political, national events, and even royalty weddings. The use of television did not stop there, as years passed, movies played at the cinema were available in VHS, and able to be watched from your own living room.
The way it was seen, media had to find a way to be more portable and accessible as television was, in turn records become eight tracks, than came cassette tapes, which lead to CD’s. Things like cameras and photographs marked a major change as well. People didn’t want to wait to see what their pictures looked like, so they went from having to wait a week for their pictures, to an hour. Then Polaroid became an awesome thing. Yet as the bulkiness of a camera was no longer a fashionable thing, they began to get smaller and smaller. Today, thanks to the innovative minds, we are able to carry our whole collection of music, videos, and even pictures in the back of our pockets.
Mass media saw its biggest turn when the computer became a part of an every day household and the Internet became affordable to anyone who wanted to connect. The day that the average Joe was able to bring home a desktop and plug in to the Internet from their own living room is the day that forged the media as...