This website uses cookies to ensure you have the best experience. Learn more

Livestrong Essay

3993 words - 16 pages

Doug Ulman took his aisle seat for flight 563, Heathrow to Austin, on November 22, 2010. He had just finished another fund raising event and was returning to the Livestrong headquarters in Austin, Texas for his annual Board meeting. Ulman had been working for the survivorship cause since 1997, first with his own foundation, the Ulman Foundation, before joining Livestrong in 2000. Ulman had been a student and soccer player at Brown University when he was diagnosed with cancer. After two remissions, he beat the disease. Having survived cancer, Ulman felt a need to dedicate his life to help other cancer survivors. Ulman left his post as director of the Ulman Foundation when, in 2000, he ...view middle of the document...

Few major threats seemed apparent in Livestrong’s future, save one. Despite the enormous impact to the quality of life for survivors the media focused on the same non-cancer related questions at survivorship fundraisers: “Would you comment on the allegation that Lance used banner substances during his Tour wins?” This question scared Ulman; he ran a foundation that managed in excess of 79 million dollars . If Lance brought the foundation up, could he bring it down? Ulman’s hope was that people would see the situation as ‘Lance, the survivor, who won the Tour de France’, not ‘Lance the celebrity or alleged drug user’. But the way the media chose to portray Lance was not in accordance with the way the foundation would prefer. Furthermore, though Ulman recognized the importance a celebrity like Lance can bring to the cause, he was disappointed that any focus would be taken away from the millions of cancer patients that he was serving.

Lance Armstrong
In 1996, Lance Armstrong, aged 25, was a premier competitive cyclist, winning world championships and multiple stages of the renowned Tour de France. In October of that year, he was diagnosed with testicular cancer that had spread to his abdomen and brain, necessitating immediate surgery and prolonged hospital care with a less-than 40% survival estimate by doctors. Armstrong declared himself “a survivor rather than a victim” and educated himself about his disease and the aggressive treatment he would have to undergo to combat it. Enduring chemotherapy until the end of 1996, it was not until January of 1998 that the cancer had gone into complete remission and he was able to contemplate a return to competitive cycling. In 1999, Armstrong won the Tour de France less than three years after beating cancer and went on to claim victory in the race until 2005 setting a new record for Tour victories.

Lance Armstrong Foundation
In 1997, while still recovering from his battle with cancer, Armstrong created the Lance Armstrong Foundation as a means of generating support for cancer research and awareness, both in his native Texas, as well as internationally. Initially, the Foundation hosted fundraising cycling races and gala events to generate funds for donation. These events and their revenue drawing ability drew dramatically in 1999 when Armstrong won the Tour de France and become a globally recognized athlete. Over his six record-breaking years, Armstrong was able to use his Foundation to fund cancer survivorship programs in Texas and Pennsylvania and community program grants in Texas. In 2003, LAF created its own community program and launched it nationally, emphasizing on physical education, young adults and survivorship support. Armstrong, having been appointed to the President’s Cancer Panel, is able to draw support to his foundation’s work at an expanding rate. But support for LAF would take an unexpected turn in awareness and popularity, all with the help of a simple yellow wristband!


Other Papers Like Livestrong

A Lifetime Of Nourishment Essay

739 words - 3 pages temptation. Maintain the consistency of maintaining a diet and exercising. References: Ajmera, R. (2011, March 11). Livestrong. Retrieved from McGroarty, K.P. (n.d.). The Effects of Poor Nutrition & Lack of Exercise. Retrieved from Sizer, F. S., & Whitney, E. (2011). Nutrition, concepts and controversies. (12e ed.). Belmont: Brooks/Cole Pub Co.

Going Green Essay

836 words - 4 pages live in a cleaner environment, do the best you can possibly do, and get others to do well with you, going green is a way of life and a healthy one at that. Go green!  References LIVESTRONG (July 19, 2010) Why people should go green. Retrieved December 12th, 2012 5 reasons why you should go green: Classifieds. Retrieved December 12, 2012, from

Insufficient Intake of Protein

838 words - 4 pages and strong, consuming ptotein in every meal on regular bases. References Cambell, B. (2008). The power of protein. Real solutions mag. Retrieved February 26, 2016, from Duvauchelle, J. (2015, January 27). The effects of low protein intake. Livestrong. Retrieved February 26, 2016, from Annigan, J. The effects of low protein intake. Health Eating. Retrieve February 26, 2016, from

Junk Food

2642 words - 11 pages some snack foods or less nutritional foods, the urge to indulge and to over eat would be decreased. This will also help to develop healthy decision making skills when it comes to health. “You can still be healthy if you let junk food make up a small part of your daily calories, but it's important to keep a close eye on what you're putting in your body” (Livestrong, 2011). There are biological explanations why some individuals can’t consume certain

Online Gaming Issues

1211 words - 5 pages considered to be an addiction. It is a scary thought that the world is becoming addicted the advances in technology, and that such a simple thing as playing an online game can become an addiction. Works Cited Green, Ryan. The Good, the Bad, and the Ugly of Online Gaming Trend. BadgerHerald, 2007. Web. 1 Oct. 2011. Banks, K’Lee. Child Obesity Due to the Popularity of Game System. LiveStrong, 2010. Web. 1 Oct. 2011

Community Service

1089 words - 5 pages for sleep. Adding community service requirements would severely stress some high school students who work long hours simply to keep their family financially afloat.” Although this article has a fair argument it can still be shown that volunteering is good for students because of the positivity it has on them. This also helps them get better jobs than the ones they have while in high school. Lastly, James Roland writer for Livestrong states

Hiv?Aids in Prison: Segregation

1824 words - 8 pages :// Walding, A. (2011, March 30). Effects of crack cocaine on the family. Livestrong. Retrieved April 3, 2012, from the-family/.

Personal Responsibility Essay

1516 words - 7 pages might not have over me. From there I will ask myself, the amount of times that I pass on the blame to others for something that I didn’t accomplish. Gauging these answers honestly and coming up with a solution to the problem will ultimately result in my scholastic success while in college. The website, Livestrong has come up with a great system to show you the proper steps in accepting personal responsibility. “What are the steps in accepting

Bacteria and Antibiotics Lab Report

1591 words - 7 pages Streptomycin moved 8.5mm on average, which was more then the others. All of these antibiotics worked against the bacteria, however Streptomycin was the most effective proving its capabilities in fighting bacteria. If one were to be applied in this specific case of infection, Streptomycin should be applied as shown to be most effective. Citations: 1. Mac, Ryan. "What Is Bacterial Respiration?" LIVESTRONG.COM. Livestrong, 12 Aug. 2011. Web. 12 Mar. 2013. 2. Nordqvist, Christian. "What Are Antibiotics? How Do Antibiotics Work?" Medical News Today. MediLexicon International, 20 Apr. 2009. Web. 12 Mar. 2013.

Cigarette Smoke

1410 words - 6 pages CIgarette Smoke or Second-Hand Smoke. Livestrong. From Search-a-Roo Heffernan, Thomas. M, and Terence. O'neill. (Feb. 2013). Exposure to second-hand Smoke damages everyday prospective memory. Addiction Research Report, 108 (2), PP 420-420.

Bloody Pixels

1627 words - 7 pages . Works Cited Anderson, Craig. "Violent Video Game Play Makes More Aggressive Kids, Study Shows." ScienceDaily. ScienceDaily, 02 Mar. 2010. Web. 05 May 2013. Barbour, Scott. "What Are the Causes of Violent Behavior in Children? " LiveStrong, 14 June 2011. Web. 05 May 2013. Beresin, Eugene. "The Impact of Media Violence on Children and Adolescents: Opportunities for Clinical Interventions | American Academy of

Related Essays

Inspiration Essay

844 words - 4 pages without a fighting chance of ridding himself of his cancer. So Lance undertook weekly rounds of chemotherapy for 9 months, ending with a surgery on his brain to remove one of the tumors. However things began to gradually improve and Armstrong was finally declared cancer-free in February 1997. Lance Armstrong went on to win an additional 5 Tour De Frances’, and start his own organization, Livestrong. What I really admire about this part of his

Who's To Blame Essay

585 words - 3 pages Illness and Political Violence: Reckless Rhetoric, Weapons, and the Media . 4 February 2011 . Craig A. Anderson, Leonard Berkowitz, Edward Donnerstein, L. Rowell Huesmann. "Psychological Science in the Public Interest." 3 December 2003. The Influence of Media. 4 Feberuary 2011 . Miller, Christa. "Livestrong." 29 May 2010. Media Violence and the Effect on Our Children. 4 February 2011 . Read phonetically Dictionary - View detailed dictionary

Hidden Dangers Of Adhd Medications Essay

528 words - 3 pages risks are because stimulants are part of a class of drugs called amphetamines and can be highly addictive. Along with being addictive, stimulants can cause psychiatric problems such as depression, anxiety, depression and aggression. This is the major reason why a patient should be monitored closely when being treated with stimulants for ADHD ((Livestrong, 2010)”. It has been proven that children with ADHD can become addicted to the medications used

Does Sports Keep Kids Out Of Trouble?

760 words - 4 pages ?” published in Livestrong in 2013, T. Duggan stated that ii. By participating in sports, teens can learn to communicate effectively with their fellows especially when an instant decision is required. iii. Through sports, teens learn how to make a quick observation, process the information and make correct decisions quickly. Learning to make quick decisions builds quality leadership skills. Those opposing school sports argue that sports