Lean Canvas Essay

2212 words - 9 pages

3Doodler – Alexander Weiss (RedID: 816410953) Lean Canvas and Criticism

Problem When people are drawing, they often can’t help feeling limited, because they can’t touch or feel their paintings. In short, drawings don’t feel real! This is really sad, since people try to be creative when they are drawing and being creative is easier the more flexible you are and the better you can capture your imagination, your thoughts and feelings. Hence many people don’t feel comfortable, but limited by drawing in just two dimensions. Besides the restrictions of 2D drawing many creative women would rather develop a new, individual piece of jewelry on their own than just to buy a finished product. Wearing ...view middle of the document...

Their art is very durable, but also very time consuming, expensive and it requires an elaborated technique. Usually hobbyists don’t work with stone. Unique Value Proposition The most important feature of the 3D Pen is its ease of use. The 3Doodler is a 3D printing device that can be used within minutes without needing any technical knowledge, software or computers. You can use the 3Doodler like a regular pen, hence it is very intuitive. It is also important to mention that the 3Doodler is not only a tool like burin and hammer, because it also includes the material. So you just need to buy one product to be ready to start. Additionally it is reasonable accurate, in particular considering additional features like the stencil kit and also compared with products like modeling clay. These features underline the high efficiency of the 3D pen. The 3Doodler is also very practical, because of its size. You can take it easily with you to a friend or during vacation. It actually could fit in a trouser pocket. All in all the most important value proposition of the 3Doodler is the combination of a great ease-of-use, a high level of efficiency at a reasonable and for everyone affordable price. Unfair advantage As the first 3D printing pen the 3Doodler will generate a first mover advantage. New market entrants will need to extend the market or to take market share away from WobbleWorks to enter the market for 3D pens. Furthermore, the creators of the 3Doodler own patents on the cooling process, the plastic hardens almost immediately on extrusion. This will prevent possible competitors from just copying the technique used. This will create a significant entry barrier, which could also result in a sustainable competitive advantage in later stages of the project, if the inventors keep improving this process. And also the coolness factor of being the first 3D printing pen in the world and a kickstarter could prompt possible customers in the future to prefer the product of WobbleWorks than the product of a less likeable big company.

Customer Segments The primary target group is composed of creative hobbyists, who just want to try out a 3D printing pen to entertain themselves or maybe to try out their art skills or to use the pen to personalize or repair things. The 3Doodler could become a basic “must have” tool, like scotch tape or a common pen. The second target group of the 3Doodler consists of artists, who are interested in this form of art. Of course there are artists, who will quickly feel comfortable with the 3D pen like wire artists, because their art looks similar to 3Doodles and some other artists whose art is not comparable won’t pay any attention to the 3D pen. And Art Schools could also become significant customers. Since the great ease of use and the coolness factor of the 3D pen could be an appropriate tool to attract new members. The last but not least target group could be creative teenagers who just want to entertain themselves with a cool toy....

Other Papers Like Lean Canvas

Footwear Industry Research Essay

4088 words - 17 pages various quality such as leather, rubber, canvas and PVC shoes. Bata Group has worldwide presence across 5 continents, serving 1 million customers per day and operating 4,600 retail stores globally. Today the company is the largest shoe company in India in terms of sales and revenues. The company currently sells over 50 million pairs of shoes every year. It commands around 35 percent of market share in India. Company’s 98 percent revenue comes from

Freedom And Responsibility Essay

2141 words - 9 pages Built within the Constitution of the United States are specifically defined freedoms that are guaranteed to all citizens. Conversely, with every constitutional freedom there comes a corresponding responsibility. On September 25, 1789, the state legislature’s twelve proposed amendments were transmitted by congress, the first two dealing with congressional representation and congressional pay. The following numbers three through twelve were

Hate Crime Laws

2348 words - 10 pages On June 7, 1998, 49-year-old James Byrd Jr. of Texas accepted a ride from three white men, who then beat him severely, urinated on him, chained him by his ankles to the back of their pick-up truck, dragged him for three miles into the countryside, and dumped his corpse in front of an African-American cemetery (Graczyk). A little over a year later, a jury sentenced ring leader John King to death by lethal injection (“Man Executed for Dragging

Rational Emotional Behavior Therapy Case Study Conceptualization And Treatment Plan

2140 words - 9 pages Rational Emotional Behavior Therapy Case Study of Sarah: A Conceptualization and Treatment Plan Rational emotive behavior therapy, REBT, was developed by Albert Ellis and holds the central belief that the events in our lives do not cause our disturbances but that they are instead caused by our view of the events (Murdock, 2009). Murdock (2009) states that “people are seen as responsible for their behavior” (p. 279) but, because they are

Holidays In Albania

1636 words - 7 pages Have you ever thought about having exciting and incredibly cheap vacations? Albania might be the right choice. According to My Travel Guide, Albania is ranked the fourth among ten places worth visiting in Eastern Europe (“Top 10 Eastern European Destinations”). One can encounter three kinds of vacations in this Mediterranean country: winter, summer, and cultural. The ideal places to spend your winter vacations are the Albanian Alps. They are

A Heart Of Darkness

1748 words - 7 pages In this short story, there are frequent significant subject and ideas that make the story, "A Heart of Darkness," by Joseph Conrad, and haunting novel. The main theme is absolute white power over the natives. The theme validates the corruption, and the dependence caused by the white people as they took over the Congo. White men were giving all the power; they had no self-control, and in the end they did not use wisely. The white men became

The Aspects Of Vulnerability Among The Exploited In Medical Research

2287 words - 10 pages Essentially, everyone is in some state of vulnerability. However, some of us are more susceptible to harm due to our vulnerabilities. The susceptible are the individuals with the greatest risk. These individuals risk the loss of their autonomy, and maybe even their lives. Vulnerable populations can be found in every subset of society. However, as previously mentioned, there are some vulnerable populations that are at an even greater risk than

The Hitchhiker’S Guide To The Galaxy

1171 words - 5 pages The Hitchhiker’s Guide to the Galaxy As the human race makes life-changing discoveries, it is made apparent that there is always more to learn as the universe, instead of becoming familiar, is becoming absurd. The Hitchhiker’s Guide to the Galaxy, written by Douglas Adams, as well as the 2005 film adaption, portrays absurdity to be an all-encompassing system in the universe. Through the introduction and attempt to understand lack of reason, the

The Ford Motor Company Wage Increase Of 1914 And The Theory Of Incentives And Efficiency Wages

1252 words - 6 pages ‘It’s not the employer who pays the wages. Employers only handle the money. It is the customer who pays the wages’ (Henry Ford, cited in Johnson and Weinstein 2004, p. 2). When the Ford Motor Company announced that it would more than double the wages of its workers in January 1914 to a ‘five-dollar day’ minimum, was this a contradiction to Henry Ford’s statement? If customers are actually the ultimate payers of wages, then more than

Historical Analysis Of The Economical Breakthroughs Of The Industrial Revolution

1396 words - 6 pages A Historical Analysis of the Economical Breakthroughs of the Industrial Revolution During the Industrial Revolution, many elements of society experienced huge breakthroughs that would change the way they functioned forever. Economics were definitely one of them. With many new inventions and many factories appearing, many, many, more resources were being created than ever before. Also, all of the revenue from these resources was being given to

Leadership Portrayed in Monologue from Shakespeare’s Henry V

1214 words - 5 pages Leadership is defined as a socially constructed process and which also affect organizational future outcomes. Leader is someone at high position who have overall duty for an organization, she or he decide what to do and the way how to achieve it. (Carter and Greer, 2013)The role of leader is extremely important for an organization, leader use their own power to influence the followers though many different ways such as motivation in order to

Related Essays

Lean Process Essay

856 words - 4 pages ” • Your employees (content experts) lead the way… How to Become “World Class” • You relentlessly pursue industry excellence • You practice and role model the living and breathing of the principles of “lean” • You get out of the way and let your employees (content experts) lead the way… What is “Lean” • World Class performance is the goal and “Lean” is the vehicle • “Lean” is canvas, the fabric, the foundation, the “intangible” – It‟s

Entrepreneur Essay

825 words - 4 pages Chapter 3 | Week | 9. | Writing a Buisiness Plan | Barringer Chapter 4 | | 10. | Industry Analysis | Barringer Chapter 5 | Week | 11. | Competitor Analysis | Barringer Chapter 5 | | 12. | Developing an Effective Business Model | Barringer Chapter 6 | Week | 13. | Components of Business Model/Business Model Canvas | Barringer Chapter 6 | | 14. | Preparing the Proper Ethical and Legal Foundations | Barringer

Body Art And Ornamentation Across Cultures

2405 words - 10 pages Body Art and Ornamentation across Cultures Sheryl Strickland ANT 101 Dr. Cynthia Livingston 08/05/2013 Body Art and Ornamentation across Cultures The skin has been a canvas for human expression for centuries. As a result, body art and ornamentation have been a source of interest among anthropologists beginning as early as the 1900’s, and gaining a strong foothold during the 1970’s. “Inscribed skin highlights an issue that has been

Should Marijuana Really Be Illegal In America?

3474 words - 14 pages 1850 counted 8,327 hemp “plantations” (minimum 2,000-acre farm) growing cannabis hemp for cloth, canvas and even the cordage used for baling cotton.”(Drug Warrant) It is out of pure irony that the first drug law passed in America actually required the growth of marijuana. Up until about 1840, marijuana was only used for the production hemp in North America by whites. In 1841 a Scottish doctor introduced medical use of cannabis to North