E-business (electronic business), derived from such terms as "e-mail" and "e-commerce," is the conduct of business on the Internet, not only buying and selling but also servicing customers and collaborating with business partners. One of the first to use the term was IBM, when, in October, 1997, it launched a thematic campaign built around the term. Today, major corporations are rethinking their businesses in terms of the Internet and its new culture and capabilities.
1. E-tailing, or virtual storefronts on Web sites.
Increasingly, much direct selling (or e-tailing) is taking place on the Internet of computer-related equipment and software. One of the first to report sales in the ...view middle of the document...
E-mail, instant messaging, and other Web-enabled communication tools and their use as media for reaching prospective and existing customers.
eBusiness tools include:
• mobile phones
• personal digital assistants (PDAs)
• electronic data interchange
• file transfer
• video conferencing, Internet, intranets and extranets.
• Thanks to e-business, the global market is evolving from a supply driven to a demand-driven system. Even now, it is possible for clients to specify their requirements for a product precisely and directly to the manufacturer over the internet. This potential is fast spreading to a wide range of everyday products including computers, toys, investment portfolios, sports equipment.
• By allowing clients to track delivery of parcels in real time, the Australia Post website keeps clients in touch with the location of their goods and their estimated time of arrival. Provision of this sort of information creates greater client satisfaction and sense of control.
• Automatic teller machines (ATMs) are now used by most bank clients. Although some still express feelings about the lack of personal interaction with bank staff, most would generally not want to return to the old system of standing in a queue for personal service. They feel more in control of the transaction process and can access their information any time.
• Publishing frequently asked questions (FAQs) on a website saves clients and...