Innovation in Business
Originating from Latin "innovare" innovation means "something new or different introduced. One of the earliest innovators was perhaps Leonardo da Vinci, whose 1300 pages of jottings of machines weren't really made use of in his time and who is still known primarily as an artist. Today however, many employers are hunting for employees with mindsets like Leonardo's. Innovation has become both a powerful tool and a valuable asset in business. Companies like Apple and Google who are praised for their innovativity have been dominating the market. There are many proposed answers to the question "What makes a company innovative?" In my essay, I will argue that the factors that make a company innovative are risk-taking and a qualified employment process. ...view middle of the document...
Now, with Kindle which has sold more than 500,000 units, Amazon is transforming the way books are distributed to and read by people. In each step of Amazon's metamorphosis, it could have failed miserably. But they were good at identifying opportunities, implementing solutions and most of all they weren't afraid to take risks.
A company is made up of the people that work in it. For a company to be innovative, it needs to have a hiring process that makes sure recruits can fit into the working environment fast and actively contribute to the collective innovation. A qualified employment process not only looks for technical knowledge, it also tests the candidates' communication and multidisciplinary capabilities. An employee with skill in different fields is more likely to come up with fresh ideas. Communication facilitates sharing of ideas which enables the company to innovate as a whole rather than each employee on their own. Google for example, has a complex hiring mechanism that has many steps. It tests the interviewees' role related knowledge, leadership skills, thinking processes as well as the "originality" of their personality. This mechanism has proven very succesful for Google. As they say on their website: "We believe that if you hire great people and involve them intensively in the hiring process, you’ll get more great people."
To sum up, there are two things which in my opinion makes a company innovative. One of them is being able to assess and take risks and the other is a well crafted hiring process. A good hiring process means hiring qualified people who will generate good ideas and being able to take risks means creating space for them to implement their ideas. A company with such environment will surely flourish.