QRT2 Task 3
Javier ollague April 3, 2014
Silvio’s Custom Shoe Design & Restoration is a small company located in Sarasota, Florida, which derives most of its income from the restoration of shoes and related articles such as handbags, belts, attaché cases, suitcases, and leather jackets. The store also provides a limited catalog of men and women shoes. Recently the company has entered the shoe industry designing field wherein the customer may choose from a selection of signature designs or it can create its own design with the assistance of the firm’s professional staff.
It has been recommended that the company develops an online business presence by generating a well-designed website that will increase the firm’s visibility in the market as its strategy calls for the expansion of its products and services. The section below contains ...view middle of the document...
Fortune3 online store checkout module requires a third-party payment gateway provider, for which the company will utilize Authorize.Net services. For a monthly fee customers payments will be deposited by Authorize.Net to Silvio’s existing account at its bank. The company is also required to register and maintain its domain name such as silvioshoedesign.com, for which hlyGoDaddy.com will provide the service for an annual fee.
As part of its online business expansion Silvio’s Custom Shoe Design & Restoration will employ NetSuite, a cloud-based software application, to handle its Customer Relationship Management procedures and daily functions. It will assist in the management of the company’s marketing campaigns as it tracks and measures customers’ interactions and transactions. The service is based on a monthly fee.
Facebook and Twitter accounts will also be established by the company, as they are social media components of its online business expansion strategy. These accounts are free.
The tables below list the estimated implementation costs for the online business expansion project and the estimated monthly costs of operations and maintenance.
Project Implementation Estimated costs
Component | Vendor | Cost |
Domain registration | GoDaddy.com | $12.99Yearly |
Comprehensive e-commerce and website hosting package “Gold” plan | Fortune3 | $69.95No set up chargeBilled monthly |
Customer Relationship Management | NetSuite | $79.95No set up chargeBilled monthly |
Payment gateway | Authorize.Net | $59.95No set up chargeBilled monthly |
Web site Design | Gecko Media | $3,000.00One time fee |
Estimated Ongoing Operations and Maintenance Monthly Costs
Component | Vendor | Cost |
Comprehensive e-commerce and website hosting package | Fortune3 | $69.95 |
Customer Relationship Management | NetSuite | $79.95 |
Payment gateway | Authorize.Net | $59.95 |
Ongoing website maintenance | Gecko Media | $300.00 |
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