Geneone Problem Solution Essay

3850 words - 16 pages

Running head: PROBLEM SOLUTION: GENEONE

Problem Solution: Gene One
The basis for my investigation of the problem in the Gene One scenario is the fact that Gene One’s CEO, Don Ruiz and the Board of directors believes that if the company is to continue its growth of 40% each year, the company will have to go public with an initial public offering (IPO) within the next three years.
The purpose for this paper is to review Gene One’s decision to become a public company. Taking Gene One public would be a new venture for the senior team members, who realize that, collectively, they have zero experience with IPOs. This paper looks at the issues and opportunities Gene One is facing, ...view middle of the document...

The major stakeholders for Gene One are the board of director’s, the governing body of the organization has the right to approve policies and changes on behalf of the organization. The board of directors is interested in increasing revenues and profits. This mentality is sometimes in conflict with the core values of the organization; the senior leadership team, the overseers of the day-to-day operations of the organization. They recommend change for the board’s approval. Their values include the integrity of the organization, honesty, fairness, and viability of the organization. The conflict with this group is that it is usually made up of various department leaders and many different perspectives, ideas, and values are trying to all come together as one. The Gene One stockholders can be considered the “real” owners of the company, based on financial status, they have voting privileges and their main interest in the organization is profit driven. The Gene One employees are the individuals who perform the day-to-day work. Their interest is the stability of the organization and personal development and their values include loyalty, dependability, adaptability, honesty, and fairness. The Gene One customers are the one’s receiving the product. Their interest in the organization is that they receive the best quality product for the best price and consumer confidence and trust are important. Finally, there are government agencies/regulators, the industry lawmakers and regulators. Their interest in the company is to make sure that it abides by and is in compliance with the regulations set in place. Honesty and social responsibility are important.
From the leadership standpoint, once the team has defined its opportunities, leadership must make decisions in the best interest of the company and the key stakeholders, in addition to, competing values and rights that may lead to conflict for the organization. Just like there are varying stakeholders, there too are varying rights and values.
Problem Statement
Gene One will become a successful biotech competitor by effectively working with its stakeholders to achieve company and stakeholder strategic objectives.
End-State Vision
Gene One believes it should commit to achieving its goal, in the next three years, of realizing conservative annual growth targets of 40%, by becoming a publicly-held organization.
Alternative Solutions
For Gene One, there are several alternative solutions available to bring the company closer to achieving its goals.
Even though becoming a public entity may be seen by many as a bad move, it is extremely important that one does it research when even considering. Vonage Holding Corporation’s, an Internet phone company that promotes itself as the leading U.S. provider of voice over IP (VoIP) phone service, like Gene One was making huge strides in the VoIP industry. Vonage’s founder and CEO announced it to be in the best interest of the company to take it public...

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