This website uses cookies to ensure you have the best experience. Learn more

Gap Analysis: Global Communications

1624 words - 7 pages

Recently the telecommunications industry has been a disappointment. Stockholders are in an uproar over plummeting returns on their investments and fear that the trend will not return to normal. There has been a drop in stock prices that top over 50%. The harsh environment has put Global Communications under the microscope to perform economically. The market is saturated with companies domestic and abroad vying for the same business. Cable companies have dealt a devastating blow by bundling services that were once sold separately, such as computer, television, and telephone.
Global Communications has declared that it will be outsourcing technical support jobs to the overseas market. ...view middle of the document...

Corporate leaders rely on metaphors and other ambiguous language to describe ill-defined or complex ideas," (Mcshane & Von Gilnow, 2005, p. 18). The idea to remove the union from the decision making process will come back to haunt Global Communications in the near future.
The union has already initiated talks with the government, exploring the legal options they have available in their case against Global Communications. The next round of negotiations will prove most difficult for Global Communications. Global Communications has to move in a different direction when it comes to talks between them and their union. Global Communications must extend the olive branch to the union by being frank and upfront with all decisions that affect their employees. Global Communications must share their vision of conquering the global market place with its union.
GC will be laying off its domestic employees to prepare for a global launch. The loss of domestic workers will negatively impact company morale. GC has to be aware that bliss and misery are highly contagious. "Emotional contagion is the automatic process of "catching" or sharing another person's emotions by mimicking that person's facial expressions and other nonverbal behavior". (Mcshane & Von Gilnow, 2005, p. 11). Negative employee morale will negatively impact Global Communications' productivity. Massive layoffs make Global Communications an unattractive company to potential employees. The public dispute with the union makes Global Communications look like combatants against the well being of its workers, and that image will turn off prospective employees needed to expand its business into the international market.
Outsourcing will damage the public image of GC. GC has to show how the outsourcing of jobs will allow for competitive prices for the general public. GC must alter public opinion on its plans to relocate jobs to other companies. "Words and gestures carry no inherent meaning, so the sender must ensure the receiver understands these symbols and signs. In reality, lack of mutual understanding is a common reason why messages are distorted." (Mcshane & Von Gilnow, 2005, p. 16). Outsourcing can cause the consumer to boycott a company, because of a distorted sense of patriotism. The rationale is that they will not support a company that takes American jobs overseas. Global Communications is in a position to play to their sense of self preservation by publicizing that the new plan will lower prices and maintain a superior product.
GC stakeholders will perceive the issues with the union as a negative sign of things to come. The loss in market share will only strengthen shareholder doubts. GC has the chance to reveal their plans to take the company to an international level, thus improving the bottom line. "Filtering may involve deleting or delaying negative information or using less harsh words so that events sound more favorable". (Mcshane & Von Gilnow, 2005, p. 16). Global Communications...

Other Papers Like Gap Analysis: Global Communications

Gap Analysis: Global Communications

1774 words - 8 pages In this paper, one will find a gap analysis between Global Communications (GC) senior management and other key stakeholders in the organization. The current situation is that of Global Communications, a telecommunications company that is in the need of changing its strategies of competition in the growing market in order to maintain its presence in the industry. If changes are not made, Global Communications will no longer exist in the ever

Gap Analysis - Global Communications

2060 words - 9 pages Gap Analysis: Global Communications Katrina L. Bailey MBA 500/Foundations of Problem-Based Learning John Craddock October 22, 2007 Gap Analysis: Global Communications Introduction Significant changes and declining confidence from Wall Street has placed the telecommunications industry under extreme economic pressure. As a result, Global Communications has found itself in a “sink or swim” situation. They must regain consumer

Methodical Tabulation of All Known Consumer Wants

2030 words - 9 pages Running head: GAP ANALYSIS: GLOBAL COMMUNICATIONS Gap Analysis: Global Communications University of Phoenix MBA/500 – Foundations of Problem-Based Learning Dr. Frank Coprivniar March 24, 2008 Gap Analysis: Global Communications What is a gap analysis? A gap analysis is defined as, “Methodical tabulation of all known 'consumer wants ' of a particular product category, together with a cross-listing of the features of existing

Gc Gap Analysis

1158 words - 5 pages Gap Analysis: Global Communications According to the University of Phoenix scenario, Global Communications, a competitor in the telecommunications industry, finds itself facing the all-to-familiar problem: too much competition (University of Phoenix, 2010). The problem, magnified by additional symptoms such as diminishing returns and a lack of a competitive edge, prompted the company to aggressively address the problem with a strategy that

Automotive Sector Assay

633 words - 3 pages that companies are required to disclose through financial statements... Save Paper * Global Communications Gap Analysis some of the competitive edge concepts that are included in this gap analysis into action their company will flourish not only in the United States but Abroad making... Save Paper * Kotler services such as soft drinks, toothpaste, air travel etc

Gap Analysis

1344 words - 6 pages Gap Analysis: Global Communications Albert Einstein said, “The significant problems we face cannot be solved at the same level of thinking we were at when we created them.” This concept is one that must be taken into consideration by Global Communications when deciding on how to best overhaul/steam line the company to be able to produce a quality product. The end goal is to become a competitive powerhouse within the global marketplace

Problem Solution

3378 words - 14 pages video services. Partnering with wireless providers offers a chance to compete with local markets and be a part of the global industry. After three years Global Communications hope to have salaries increase to employees and provide 15% retention bonuses. Values would be set and considered in terms of the communication gap between Global and the Union as a partnership. Stakeholder

Swot Analysis

962 words - 4 pages organization is intending to do Environmental Scanning– internal appraisals of the organizations SWOT, this needs to include an assessment of the present situation as well as a portfolio of products/ services and an analysis of the product/ service life cycle Analysis of existing strategies, this should determine relevance from the results of an internal/external appraisal. This may include gap analysis which will look at environmental factors

Problem Solution for Global Communications

3714 words - 15 pages to treat its employees well, “happy employees make happy costumers” (Kinicki &Kreitner, 2003, p. 125). Global Communications having a strong background of loyal employees will help the company pursue their strategic plan improvements. Situation Analysis Issue and Opportunity Identification The telecommunication industry are competing for the same business, there is too much competition with local and international markets. Competitors are

Situation Analysis: Issues and Opportunities

810 words - 4 pages GAP ANALYSIS: GLOBAL COMMUNICATIONS Gap Analysis: Global Communications Global Communication was a telecommunication that was in danger of losing money. This company only offered one type of service and was in need of revamping the image of the company. GC stocks once were valued at $28 per share but years ago the shares value is only worth $11 per share. They company took a 50% depreciation, and the reason was there was too much

Analysis Of Gap Inc. Multichannel Strategy

3873 words - 16 pages /portal/analysis/tab . Accessed on: (15th February 2016). Gap Inc. (2015) Gap Inc.'s Global Footprint. Available at: t.pdf. Accessed on: (18th February 2016). Gap Inc. (2014) 2014 Annual Report. Available at: port.pdf. Accessed on: (10th February 2016). Herhausena, D. & Binderb, J

Related Essays

Global Communications Gap Analysis

2170 words - 9 pages Running head: GAP ANALYSIS: GLOBAL COMMUNICATIONS Gap Analysis: Global Communications University of Phoenix Gap Analysis: Global Communications The telecommunications industry is very competitive. Global Communications is a company in the telecommunications industry that is looking to increase its revenue, and become a global leader in the market. As Global Communications takes the necessary steps to increase its place in the market

Gap Analysis Global Communications

1939 words - 8 pages Running head: GAP ANALYSIS: GLOBAL COMMUNICATIONS Gap Analysis: Global Communications Shanetta L. Ashwood University of Phoenix Gap Analysis: Global Communications Global Communications, a once leader in the telecommunications industry, has taken a drastic turn for the worse. The stock, which once traded on Wall Street at $28 per share, has dropped more than fifty percent to $11 per share in the last three years. The company

Gap Analysis: Global Communications

1584 words - 7 pages Gap Analysis: Global Communications In a world of ever increasing competition, companies are forced to look for new ways to generate value. The following analysis of Global Communications will identify issues, opportunities and ethical dilemmas faced by the stakeholders. Additionally this analysis will compare actual performance with potential performance, presenting perspective of they are today and where the company wants to be in the

Gap Analysis: Global Communications

1368 words - 6 pages Gap Analysis: Global Communications Global Communications is a company that is quickly approaching the crossroads of its existence. In which direction is a company to go when it seems that it has reached its peak and find its self moving progressively backward? This question is the exact problem that Global Communications is currently faced with. This paper will analyze Global Communications current position and where the company wants to be