This website uses cookies to ensure you have the best experience. Learn more

Entrepreneurial Leadership Essay

1115 words - 5 pages

Entrepreneurial Leadership
Jacquia L. Robinson
Dr. Kimberly Anthony
Contemporary Business
July 20, 2013


In 2002 only way one would know about Five Guys is if he/she lived in either Maryland or Virginia, or if they were visiting of course. Yet, to date, Five Guys just expanded its burger industry to the United Kingdom. In efforts to stay afloat during the current recession, Five Guys opened its business to franchising – resulting in Five Guys taking the burger fast food chain by storm. In this paper we will look at Five Guys philosophy and how it sets it apart from other fast-food chains, Analyze the original values and how it remains strong today, discuss three factors that ...view middle of the document...

By ensuring nothing but the best is purchased to craft the art in its products, Five Guys have made thousands of walking advertisement. So much so, the President of the United States of America had to stop by and grab a bite (Burke, 2012).
The original values of Five Guys were to serve only hand-formed burgers cooked to perfection on a grill along with fresh-cut fries cooked in pure peanut oil. Values that developed from a book written by J. Willard Marriot Sr. stating, “anybody can be successful in the restaurant business if you serve a good product, (have a) friendly and clean atmosphere and reasonable price.” (Joiner, 2012). Five Guys distinguished itself through only serving not only quality products, yet fresh –never frozen- products. Its original values have made its burgers and fries worth the price and the wait, so much so people are requesting them for catering. Yet, Five Guys remain firm to its “No Delivery and No Frozen Food” policies. If one places a mass order, he/she must be prepared to pick it up – ask the Pentagon.
When goes into Five Guys they see simplicity – burgers, fries, hotdogs and grill cheese. Unlike the multiple fast food chains, Five Guys stuck to its simple business strategy “sell burgers and fries while implementing quick and crucial cooking procedures (press down on the burger just once) that result in a quickly delivered, but juicier, more upscale burger than McDonald's.” (Rosenwald, 2006). While further distinguishing itself, Five Guys sought out the best ingredients for its services, instead of the fast ingredients like other burger restaurants. Five Guys ensured the customer was getting the quality meal they paid for. They do not make burgers and fries unless it is ordered; ensuring its guarantee of being fresh is pursued and displayed to its customers. To show its workers that they value them honoring the business mission, Five Guys give bonuses - the money others would use for advertising- to the unit that ranked highest in its efforts (Joiner, 2012). This action implores happy workers; which leads to successful business.
Murrell stated in, his interview with USA Today, his innovative approach is simple: “Treat your employees and customers right. "Find something you love to do and just do it. Make sure your heart's in it," he says....

Other Papers Like Entrepreneurial Leadership

Entrepreneurial Leadership Essay

1545 words - 7 pages Entrepreneurial Leadership 1 Discuss the common elements described in the theories/philosophies of Case, Kouzes, and Drucker including how their principles strategies relate to the new definition of entrepreneurial leadership presented in Understanding Entrepreneurial Leadership in today’s Dynamic Markets. What is an Entrepreneur? We find entrepreneurs in manufacturing, business, agriculture, health care, tourism, education, government

: Entrepreneurial Leadership Essay

979 words - 4 pages 1. Discuss the common elements described in the theories/philosophies of Case, Kouzes, and Drucker including how their principles/strategies relate to the new definition of entrepreneurial leadership presented in Understanding Entrepreneurial Leadership in today’s Dynamic Markets. Upon reading the articles and listening to the podcast, it appeared to me that Steve Case, Kouzes and Drucker all have a different philosophy and strategy approach

“Entrepreneurial Leadership”

1150 words - 5 pages “Entrepreneurial Leadership” Discussion 1 Analyze and describe the founding leaders, leadership style, and major business principles of a profit-oriented entrepreneurial approach in which the primary goal is to provide a product or service to consumers and to make a profit. Answer Entrepreneurs Hussein Fazal and Kristaps Ronka harnessed the power of advertising on Facebook as they were listed as one of 2011's top entrepreneurs. Their

Entrepreneurial Leadership

1524 words - 7 pages Entrepreneurial Leadership By: David Pruett Dr. ABCDEF Contemporary Business - BUS 508 Date A good leader has the same characteristics as a nurturing parent. That approach encourages the entrepreneur to be a genuine leader, who cares for and develops his or her employees, much like a parent wants the best for their child. During my nineteen years of being of working and climbing the company ladder, I have had very few bosses that made

Entrepreneurial Leadership

1157 words - 5 pages rebirth strategy known as the three (P’s) people, passion and perseverance. On the other hand, Kouzes theory states that leaders should recognize the value of individual contributions which is critical to getting extraordinary things done, a method of motivation, through reward and acknowledgement. Both Case and Kouzes theories incorporate the new definition of entrepreneurial leadership is one of an enterprising, transformational leader who

Entrepreneurial Leadership - 1424 words

1424 words - 6 pages Assn. 1: Entrepreneurial Leadership An entrepreneur is a person who has the initiative to start a business, a new enterprise, venture or idea and takes accountability for the risks and the outcome. Most entrepreneurs have a desire for responsibility, like to take risks, have confidence in their ability to succeed, a desire for immediate feedback, a high level of energy, skill at organizing, and value of achievement over money. There are many

Entrepreneurial Leadership - 1197 words

1197 words - 5 pages Assignment 1-Entrepreneurial Leadership Five Guys is a hamburger restaurant that was founded by Jerry and Janie Murrell in 1986, in Arlington, VA, as a result of two of their five sons declaring they were not attending college. With their college savings fund Five Guys was born. From 1986-2002 a total of 6 locations were operating in Northern Virginia. Due to their enormous success the company began franchising in 2002. According to the text

Entrepreneurial Leadership - 1175 words

1175 words - 5 pages Entrepreneurial Leadership Five Guys is a large fast-food chain restaurant that stands out among the rest. They have different philosophies that set them apart from other fast-food companies. Many of the values that Five Guys started with have made them succeeded and are still a huge factor in their success today. After being around for seventeen years, Five Guys decided to start franchising the company, which lead to a large success in

Entrepreneurial Leadership - 1494 words

1494 words - 6 pages ------------------------------------------------- Entrepreneurial Leadership ------------------------------------------------- BUS508029VA016-1122-001 Dr. Etido Akpan Lisa Forlow 1/21/12 An entrepreneur is defined as a risk-taking businessperson in the private-enterprise (capitalistic) system. The businesses under this system can be for profit, meaning they ultimately focus on making money; or Not-for-Profit, meaning they have a

Entrepreneurial Leadership - 1315 words

1315 words - 6 pages Philosophy: Set apart A fast food burger is a burger, right? Not at 5 guys. Other chains use frozen meat with additional preservatives and have extensive menus with items such as milkshakes, salads, desserts, etc. 5 Guys website states “We follow the philosophy of focusing on a few items, and serving them to the best of our ability. If we were to add to our menu, then you can guarantee that we would only do so if we could serve the highest

Entrepreneurial Leadership - 1842 words

1842 words - 8 pages The purpose of this survey is to measure customer satisfaction it to see where company stand in this regard in the eyes of its customers. Customer satisfaction is the state of mind that customer has about a company, and its products or service when their expectations have been met or exceed. This state reflects the life time of the product or service experience. The customer satisfaction surveys are developed to provide understanding of

Related Essays

Entrepreneurial Leadership Essay 540 Words

540 words - 3 pages Entrepreneurial Leadership BUS 508 10/21/10 Entrepreneurial Leadership There is a new definition of entrepreneurial leadership that has evolved over time and this paper will examine that evolution as it relates to some business leaders of our time. It will look at the theories of some of those leaders like Steve Case, former Chairman of AOL, and James Kouzes, co-author of The Leadership Strategies and also Peter Drucker. Also

Entrepreneurial Leadership Essay 601 Words

601 words - 3 pages Assignment #1: Entrepreneurial Leadership Some consider Max Weber (pronounced VAA-ber) to be the father of sociology; however, he was also one of the earliest writers in the field of entrepreneurship. Weber viewed entrepreneurs as innovators, independent people whose role as business leaders conveyed a source of formal authority. As Weber discussed, among other attributes, successful entrepreneurs must possess effective leadership skills

Entrepreneurial Leadership Essay 897 Words

897 words - 4 pages Assignment #1: Entrepreneurial Leadership 01-17-2011 Assignment #1 Entrepreneurial Leadership1. Discuss the common elements described in the theories/philosophies of Case, Kouzes, and Drucker including how their principles/strategies relate to the new definition of entrepreneurial leadership presented in Understanding Entrepreneurial Leadership in today's Dynamic Markets.The theories and philosophies of Steve Case (2010), James Kouzes

Entrepreneurial Leadership Essay 2001 Words

2001 words - 9 pages Abstract An entrepreneurial leader lends his or her vision, leadership style, and strategy to the core of the business. This individual is a major independent variable influencing the outcome and success of the business. For the new century, there is a new definition for entrepreneurial leadership. This new leader will need to be able to operate in a highly unpredictable world where competition is fast moving. This case analysis will