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Dsfsfadf Essay

1459 words - 6 pages

Information about company

STYLE Company has been founded more than 10 years ago. It deals in manufacturing and selling women’s clothing for the middle-class market and nowadays takes one of the leading positions in women’s clothing market. The company is developing dynamically and has established itself as a manufacture of high quality fashion.
Style Company has its own clothing manufacturing. In 2004 the newest sewing equipment was purchased and put into operation, industrial and office premises were reconstructed, which has been delivered the technology and production standards at European level. Style cooperates with leading European manufactures of fabrics and accessories. It has a ...view middle of the document...

Company executives have participated in the official visit of Saint-Petersburg Administration’s delegation to China in 2003, as well as in the official visit of the Northwest Federal District’s delegation to Milan (Italy) as part of the exhibition “300 years of Saint-Petersburg. Russia open to the world”.
The Style Company is a member of Saint-Petersburg Centre of Business networking “Bizkon”; working closely with government institution Saint-Petersburg Centre of International Cooperation; supports the activities of Saint-Petersburg International Club.
Nowadays, the creating of its own retail stores chain and franchise network all around the country, attracting new customers and cooperating with the existing wholesales clients are ones of the company’s priorities. The high-quality fashion and modern and smart design of stores layout helps to attract the flow of consumers. Proper planning for regular supplies, constant updating of collections and a variety of garments selected for our target groups give opportunities to create and expand the range of loyal customers.


The Style Company has opened seven its own retail stores by 2011. The company is developing dynamically and currently puts the creation of franchise network all around the country as its one of the main priorities.

What we offer to Franchising are:
1. Established business
2. Right to use the registered trademark
3. Design-project of a chain store
4. Full equipment of retail space
5. Assistance in organizing of advertising campaigns on the opening of the store
6. Check out the visual merchandiser for opening the store
7. Priority of delivery
8. The support package to partners
9. Discounts from the selling prices and grace
10. The development and provision of individual design-project for a chain store.
11. Full provision of visual materials (promotional items, seasonal windows and layout dressing)
12. Participation in the company’s discount program
13. Check out the visual merchandiser

Requirements for partners:

1. Trade spaces in cities of 300 000 inhabitants with the area from 60 m2, which are owned or long-term rented, situated in the main trunk streets or in shopping malls with an intense flow of potential customers.
2. Level of investment is 1 500 000 – 2 000 000 roubles for the store with the total area of 100 m2
3. Financial discipline, surcharges and other terms of the agreement on cooperation in the organization of a chain store
4. Loyalty

Detailed information about franchising on the phone: +7 812 335 40 90


A discount system- discounts on the cards of regular customers operates in all retail stores of Style Company (except the on-line store). In case of making a purchase for 5000 roubles in one of the retail stores of Style company (except purchases through the online store), customers get Loyalty Card, giving the right to receive the 10% discount in...

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