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Cross Cultural Perspectives Essay

1575 words - 7 pages

Cross-Cultural Perspectives
Michella Amonson
ETH/316
January 16, 2014
Mr. Harralson

Cross-Cultural Perspectives

This paper is an overview and analysis of the ethical perspective and cultural issues that a global
organization faces when interacting outside the United States. I will address and identify the cultural
and ethical perspective of the global organization named Walmart. I will also analyze ethical and social
responsibility issues that WalMart deals with as a result of being a global organization. I will further
compare these ethical perspectives with other cultures that do business with Walmart.

Walmart’s Ethical Perspective
Walmart belief is built on a ...view middle of the document...

All associates are instructed to never cover up or ignore any ethical conduct problem. They are encouraged to seek guidance and address matters in a timely matter, and self-report any wrongdoing to lighten the disciplinary actions for the breach in behavior. Walmart provides training and role plays through questionable ethical behavioral scenarios to ensure every CEO and associate knows how to act with integrity lead by example. Maintaining an excellent reputation is critical to maintaining 105 million global shoppers weekly.
The vision of Walmart’s Global Ethics Office is to promote ownership of ethical culture to all stakeholders globally. Since Walmart’s associates are citizens of many countries, their operations are subject to many different laws, customs, and cultures.When the laws of two or more countries conflict, Walmart will modify the Statement of Ethics to conform to changes in laws and customs as necessary.
Social and Ethical Responsibility
Walmart’s commitment to global responsibility is to make a difference to its customers, communities and associates by helping them live better. They do this by accepting social responsibility, environmental responsibility, and by providing opportunities to associates. Walmart’s social responsibility acts are accomplished by charitable community contributions, providing skills and training to women, introducing healthier food plans and educating manufactures of safe working environments. Walmart assumed environmental responsibility by using renewable sources and solar power. They are using smarter packaging, and reducing plastic bag usage. To accomplish associate opportunity, Walmart committed to hire 100,000 honorably discharged US Veterans, increase hours for t part time associates, and provide leadership and development training that has enabled many women to move from hourly wage earners into management positions.
Walmart’s Cultural Issues
Walmart’s commitment to helping people live better did not address or consider potential cultural issues outside of the United States. “Walmarts shoes-to-sausage product line does not suit the shopping habits of many non-American shoppers” according to Landler and Barbaro (2013). While Walmart was busy opening new stores in other countries, they did not assess the philosophies, habits, or geographical locations of some countries. According to Landler and Barbaro (2006) “The retail giant has struggled in countries like South Korea and Japan as it discovered its formula for success-low prices, zealous inventory control and large array of merchandise did not translate to markets with their own discount chains and shopping habits.”
Walmart failed to become the all-in-one shopping destination for citizens of Germany and other countries. Citizens of other countries have been in the habit of shopping from their own discount stores (Landler and Barbaro (2006). Food is cheaper there and is sold fresh. Foreigners are in the habit of shopping for...

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