Creating Change Within Organizations
March 30, 2013
Professor David Harrell
The Concord Bookshop was a 64 year old small establishment that had been well established in New England. The establishment had been having financial difficulties due to larger competitors and Internet purchases. The board decided to hire a new general manager to change the direction of the company to avoid ruin. There are three stages of an organizational change process. When changes in an organization do not complete these stages or leave one of them out it can result in angry employees who are resistant to change. Ultimately this leads to financial ruin of the ...view middle of the document...
29). The goal of stage three is for the changed behaviors to become permanent.
Failure Occurs When Organizational Change Processes are Ineffective
The Concord Bookshop’s finances had been in trouble for several years. The board of directors decided to hire a new general manager to change the vision and goals of the company without consulting with the employees of the bookshop. After the announcement, many of the staff became disgruntled and asked for a meeting with the board. The combine years of tenure of the staff equaled 73 years. The meeting was declined by the board who did not want to hear input from the staff. The unfreezing stage was not completed. The second stage, moving, is where open communication regarding the changes occurs. In this stage the goals and implementation plans are to be discussed. There was no communication regarding the changes until the decision had been made and implemented. The decision for change was made by the board of directors in an explanation that they felt the three management structure was not working. The employees became angry that they had been with the bookshop for a long time and the board did not value them enough to grant them a meeting to discuss the change process. The moving stage was not implemented. The refreezing stage occurs when new behaviors, training, and change process are permanent. The stage was not...