Buffalo Wild Wings Headquarters
5500 Wayzata Blvd Suite 1600
Minneapolis, MN 55416
Ticker symbol: BWLD
Recent closing stock price: $51.74
Current Ratio: 1.7
Total number of employees: 1,500
CEO compensation: Salary $560,000
Stock Awards $632,044
Option awards $632,044
Non-equity Incentive $592,642
Change in Pension $291,746
All other compensation $120,377
Total comp reported $2,413,355
Total compensation $2,413,271
Buffalo Wild Wings was established in 1981 by two men, Jim Disbrow and Scott Lowery. Jim and Scott had recently transferred to Kent, Ohio after living ...view middle of the document...
All employees must be in compliance with all applicable federal, state and local laws, ordinances, regulations, and with this code. Failure to comply with this code could result in disciplinary action or immediate termination.
The restaurant features a wide variety of bodily flavored made to order menu items such as: fresh chicken wings, boneless wings, chicken tenders, popcorn shrimp, specialty hamburgers, wraps, tacos, appetizers, and salads. The restaurant also specializes in eighteen different mouth watering signature sauces and seasoning with flavor sensations ranging from sweet BBQ to blazin. The restaurant also has a full service bar that serves about 20 domestic and imported beers on tap including wide selections of liquor and wines. The guests that dine in at the restaurant have the option of watching sport events, popular programs, play Buzz time trivia, or video games. Buffalo Wild Wings had won hundreds of â€œBest Wings and Best sports barâ€™ from across the country.
â€œWe have developed a unique marketing program designed to communicate a distinct and consistent that differentiates Buffalo Wild Wings restaurants from our competitors and that showcases our food and our brand in a fun energetic atmosphereâ€ (Buffalo Wild Wings, 2011, pg.9).
Buffalo Wild Wings has a national marketing campaign which includes company-owned and franchised restaurants. The reason for the marketing campaign is to build awareness through the US, drive the store sales up, increase margins, increase average order size, and support strong restaurant grand openings. In 2009, the marketing campaigned introduced wings Tuesday, boneless Thursday, late night and football. Buffalo Wild Wings also have a secondary marketing campaign which allows time to focus on the core of Buffalo Wild Wings customers. Community marketing is very...