Case Study

7361 words - 30 pages

Chapter 1
Business Information Systems in Your Career

Student Objectives

1. How are information systems transforming business and what is their relationship to globalization?
2. Why are information systems so essential for running and managing a business today?
3. What exactly is an information system? How does it work? What are its people, organization, and technology components?
4. How will a four-step method for business problem solving help you solve information system-relations problems?
5. How will information systems affect business careers and what information systems skills and knowledge are essential?

Chapter Outline

1.1 The Role of Information ...view middle of the document...

It is good to get to the classroom early and meet the students as they come in. Learn a few names as the students enter.

After going over any requirements you may have for the course, try to give an overview of the course stressing that this is not a technical course. You can usually not do enough to put non-technical types at ease.

The opening case, NBA Teams Make a Slam-dunk with Information Technology, shows students that even the professional sports industry has embraced technology as a way to enhance their employees’ performance and increase their competitive advantage. Students will start to become familiar with the idea that many different kinds of businesses have had to change the way they operate, even the National Basketball Association (NBA). Their new emphasis is on using the Internet and information technology to mine statistical data and turn it into useful information. The challenges facing the NBA show why information systems are so essential today. The NBA is a business as well as a sport, and it needs to help its member teams stay in business and increase their revenues.

Section 1.1, “The Role of Information Systems in Business Today”, gives students a feel for the importance of information systems in business today and how they have transformed businesses on the world stage. A good discussion of the six important business objectives outlined in this section allows the instructor and students to openly discuss why businesses have become so dependent on information systems today and the importance of these systems for the survival of a firm. Stress to students that information systems are not a luxury. In most businesses they are the core to survival. This would be a good time to ask students to discuss how their own schools are using information systems to enhance their product offering.

Globalization is affecting virtually every country in the world. The most striking evidence of this trend is the increasing presence of cell phones in the very small villages of Africa. As technology becomes more pervasive and, in some cases, easier, globalization will continue its steady march. China, Singapore, and Russia are good examples of how globalization has flattened the world since they are leading exporters to other countries, especially ones as industrialized and advanced as the U.S. and many European countries. Emerging countries, like Poland, the Ukraine, and Ireland, are excellent examples of increasing globalization.

Section 1.2, “Perspectives on Information Systems and Information Technology”, gives students the facts and definitions that underpin information systems and allow students to knowledgeably discuss information systems. Students do not need the knowledge of a technical person, but they do need enough knowledge and definitions to understand the role of information technology and how it must support the organization’s business strategy. They must also understand how information technology...

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