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Business Management Essay

969 words - 4 pages

Describe Business
Dwight Automotive is a repair company with an objective to provide vehicle maintenance and repairs to domestic and foreign automobiles below the cost of auto dealerships. Specifically for car owners who’s auto factory warranty has expired. Currently, Dwight Automotive is located on the south side of Chicago and operates as a private family owned company which was established in 1990. Dwight Automotive has a reputation as being a trustworthy company servicing people throughout the Chicago land areas. All repairmen are certified, qualified, and experience in various areas of vehicle maintenance. Our services include, but not limited to brakes, engines, suspension, ...view middle of the document...

Business Strategy
With the consistent rate of success over the last three years of service, combined with the increase of services provided the owners felt the potential to expand even further is possible. To reach even higher levels exposure in the auto repair industry and increase its revenue as well by utilizing technology. Technology that would broaden their market presence by advertising its services on the internet this strategy is becoming more and more popular in today’s business world and has proven to be the correct course of action according to others or competitors. This will most likely expand the business too.
In order to maintain its business Dwight Automotive Company will have to implement a web page or some type of software that will keep track of basic information on vehicles. Information that will be stored on their computers and will alert the repairmen of upcoming services to be completed on their customers vehicles.
Problem to be resolved
Some error occur due to manual entry of service provided; other errors are starting to be discovered base on inventory; telephone messages are not pass on to appropriate associate in a timely manner. These are factors the will hurt Dwight’s bottom-line. In addition, because of the growth in the business record of transactions are incorrect which can lead to unreliable financial statements.
Describe Proposed Enterprise Technology
Due to various errors Dwight Automotive has made a decision to implement a “Handyman Service System” or to help support the company and better manage their business base and to build an intimate relationship with their customers.
The best information system I have determined best for Dwight’s Automotive Company is that of a customer relationship management system or CRM. After tough research and deliberation I decide that Net Suite is the customer relationship management information system has been chosen. NetSuite Inc. has been ranked the #1 Web-Based Business Software Suites. It is a complete business software suite that can be used to...

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