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Bisleri Project Essay

4685 words - 19 pages

PRODUCTIONS MANAGEMENT

BISLERI INTERNATIONAL PVT.LTD

By-

oBjectives of the project

1. The project will helped us to understand how different departments in production process works.
2. We will come to know how to do effective management of inbound logistics and outbound logistics, which in turn helps in bringing down the cost for the organization.
3. With the help of this project we would come to know different stages of production. i.e. inputs, conversion subsystem and finished goods stage.
4. To understand how and what types of machines are used while production
5. To understand what are the factors which is to be considered while selecting the plant layout. ...view middle of the document...

|ABC Analysis | |
|12. |Conclusion | |

About the Industry

Corporate control over water and water distribution in India is growing rapidly: the packaged water business is worth Rs 1,000 crore, and it's growing at a huge 40-50% annually. Around 1,200 bottling plants and 100 brands of packaged water across the country are battling over the market, overdrawing groundwater. Bottled water, one of India's fastest-growing industries, is a business built on the foundation of bad governance, inequity and exploitation. It is Hard to believe, but its true. Around 1.2 billion people worldwide lack access to clean drinking water. Today, there are more people in the world's hospitals suffering from waterborne diseases than any other ailment.. Providing safe drinking water is the responsibility of the state. That they are failing miserably is evident from the fact that over 1,600 Indians reportedly die every day because of waterborne diseases. Despite these astounding figures, the Indian state has literally washed its hands of the responsibility of providing clean drinking water to its citizens.

Multinational corporations would have us believe so. And the reason is not hard to find: along with imported water treatment technology like activated carbon and ultra violet (UV) disinfection (Aquaguard), reverse osmosis (Reviva) and resins (Zero-B), the water treatment market is estimated to be worth around Rs 700 crore. According to the Bureau of Indian Standards, there are 1,200 bottled water factories all over India (of which 600 are in the state of Tamil Nadu). Corporate control over water and water distribution in India is rapidly growing. As globalisation opens up opportunities for private players, investing in water and/or manipulating water scarcity makes increasingly good business sense for corporations.

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About Bisleri

Mineral Water under the name 'Bisleri' was first introduced in Mumbai in glass bottles in two varieties - bubbly & still in 1965 by Bisleri Ltd., a company of Italian origin. This company was started by Signor Felice Bisleri who first brought the idea of selling bottled water in India.

Parle bought over Bisleri (India) Ltd. In 1969 & started bottling Mineral water in glass bottles underthe brand name 'Bisleri'. Later Parle switched over to PVC non-returnable bottles & finally advanced to PET containers.

Presently we have 8 plants & 11 franchisees all over India. command a 60% market share of the organized market. Overwhelming popularity of 'Bisleri' & the fact that we pioneered bottled water in India, has made us synonymous to Mineral water & a household name. When you think of bottled water, you think Bisleri.

Bisleri has developed 8 unique pack sizes to suit the...

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