This website uses cookies to ensure you have the best experience. Learn more

Annual Report For Dell Computer

2216 words - 9 pages

Dell Incorporated
Week 6 Course Project
David S. Pesi
DeVry University

Dell Incorporated
Dell is a company that provides global information technology and offers its customers a range of solutions and services brought directly by Dell and through other distribution channels. They focus on providing technology solutions that are more accessible, more efficient and easier to manage. They built their reputation as a leading technology provider by taking suggestions from their customers and developing solutions that meet customer needs. A few years ago, they proposed a broad conversion of the company to become an end-to-end technology solutions company.
In 2011, Dell’s Property, Plant, ...view middle of the document...

In 2012, Dell made $18 million in proceeds from the sale of facilities and land; in 2013, they made $14 million. On the other side of the spectrum, they spent $376 million in 2012 for the acquisition of businesses and other investing opportunities while in 2013 $2,562 million was spent.
Depreciation is given by using the straight-line method over the estimated economic lives of the assets that range from two to five years for all other assets and ten to thirty years for buildings. As for leasehold improvements, they are amortized over the shorter of five years or the lease term. Gains or losses related to retirements or disposition of fixed assets are recognized in the period incurred. Dell capitalizes eligible internal-use software development costs incurred subsequent to the completion of the preliminary project stage. Development costs are amortized over the shorter of the expected useful life of the software or five years. Costs associated with maintenance and minor enhancements to the features and functionality of Dell's website are expensed as incurred. Dell uses the same depreciation methods for financial statements as it does for tax returns.
Dell, Inc. has intangible assets that consist primarily of the amortization of customer relationships, customer lists, acquired technology, trade names, and non-compete agreements. As of Feb 2013, Dell held a worldwide portfolio of 3,449 patents and had an additional 1,660 patent applications pending. Also, they hold licenses to use many third-party patents. Dell has gotten U.S. federal trademark registration for the DELL word mark and the Dell logo mark. They own registrations for 107 of their other trademarks in the U.S. At February 3, 2013, they had pending applications for registration of 14 other trademarks.
Amounts on the most recent Cash Flow Statement that relate to the purchase and sale of Intangible Assets
Assets Gross Accumulated
Amortization Net
Customer Relationships $1,569 million ($506 million) $1,063 million
Technology $1,156 million ($490 million) $666 million
Non-compete Agreements $70 million ($42 million) $28 million
Trade names $81 million (41 million) $40 million
Intangible assets lack physical substance, but they may provide substantial value to the company that owns them. Examples of intangible assets include patents, copyrights, trademarks, and franchise licenses. Property, plant, and equipment is the title given to long-lived assets the business uses to help generate revenue. This category is sometimes called fixed assets. Examples include land, natural resources such as timber or mineral reserves, buildings, production equipment, vehicles, and office furniture. With the exception of land, the cost of an asset in this category is allocated to expense over the asset's estimated useful life.
Dell has goodwill. The goodwill of a business is the whole advantage of the reputation and connection with customers together with the circumstances...

Other Papers Like Annual Report for Dell Computer

Malik Zubair Essay

4253 words - 18 pages . "The ones that aren't get less and less. And those who can't scale over the long run, well, their business goes away." "Pleased, but Never Satisfied" Dell is every bit as hard on itself as it is on the folks who make its disk drives and batteries. For proof, just look inside Dell's newest U.S. factory, the Morton L. Topfer Manufacturing Center (dubbed TMC) in north Austin. Along with its sister factory in Nashville, it's the only major computer

De Havilland Case Essay

1697 words - 7 pages avg revenue growth 55% per year 6% per year 5 yrs avg stock price growth 133% per year 33.4% per year *Excludes earnings from associates spin –off -Source: 1998 Dell financial report, 1997 Ford annual report, Wall Street Journal Interactive References: 1-The power of virtual: An interview with Michael Dell by Joan Magretta 2-Ford Motor Company: Case Study in Ezine@rticles 3-Ford Motor Company Supply Chain Strategy: essays_files 4-Wikepedia Encyclopedia 5-Encyclopedia Britannica 6-Ford Motor Company Case Study by Jason Austin, Denine Rood, and Jeanne Sands

Case Study

1106 words - 5 pages per cent in Europe, the Middle East and Africa; and 12 per cent in the Asia–Pacific region. In 2003, a year in which most computer makers lost money due to slumping global demand for PCs, Dell saw its annual revenues jump by US$5 billion to US$36 billion, made US$2.8 billion in operating profit, and gained 2.3 per cent in global market share. By this time Dell had gained, and held for five years, the position of market-share leader. However, during

Dell Case

887 words - 4 pages Introduction and Company background The purpose of this case study is to analyze the new product scenario and provide a written report. Dell Computers was founded by Michael Dell in 1984 and has its head offices in Round Rock, Texas. (Benedetto, 2012, p. 165) Michael Dell has a very simply philosophy, selling computer systems directly to customers, Dell could best understand their needs and efficiently provide the most effective computing

Dusk at Dell

4110 words - 17 pages efforts in order to ensure that higher levels of innovation are achieved by the Company. Introduction Dell, Inc. (“Dell”, the “Company”) is a multinational company that specializes in the development, manufacture, marketing and servicing of computers and computer related products. Dell has been one of the most successful firms in the computer industry, having achieved supernormal revenue growth and above average returns for several years

Dell Computers

887 words - 4 pages computers to the customers as quickly as possible. Another advantage that the Dell company had early on was an excellent quality control system. The assembly of each computer was very organized because the workers had specialized tasks that they were responsible for. One of these tasks was a sort of quality check to make sure that the computer functioned properly prior to being released for shipment to the customer. By having these specialized

Building an International Company

1613 words - 7 pages for e-commerce sales worldwide. Sometime around 2000 is when Dell became the number one computer manufacturing company in the world ( The greatest success that Dell has had throughout the years has been thru their innovation. In the computer industry innovation is the number one key to remaining successful. Year after year you must create new products that will appeal to consumers out there. Dell has done that year end and year

Dell Case Study

4806 words - 20 pages collateral for a bank loan and staffed the operation with friends. The funds were used to purchase overstock from local merchants. Dell then enhanced the personal computer with features such as additional memory and disk drives.1 Michael Dell placed ads in newspapers and computer magazines advertising his custom computers thinking that experienced computer users would recognize and appreciate an enhanced machine. This paid off and soon first

Dell Case Study

1008 words - 5 pages INTRODUCTION: Although Dell (“Dell” or the “Company”) is one of the medium size players, the Company is one of the most profitable and fastest growing Companies in the industry. The industry is characterized by several different products such as computers, imaging, printing systems, information technology and services and solutions. The industry has seen double digit growth for the last 10 years but as 2001 came to an end, the industry is

Computing Goes Green

983 words - 4 pages major computer company to become carbon neutral. That means reducing emissions across all Dell facilities and operations, buying renewable power and offsetting the remaining balance (including business travel), at least in part through a cooperative tree-planting program. As if taking a play from Wal-Mart, Dell will also be requiring suppliers to account for and report their emissions. Michael underscored the firm's commitment to roll out ever

Dell Sony Assignment

1556 words - 7 pages DELL "We have a tremendously clear business model," says Michael Dell. "There's no confusion about what the value proposition is, what the company offers, and why it's great for customers." Dell is now the number-one computer systems company. Dell is extremely responsive. Buyers go on Dell's Web site and design their own computers. They give their payment authorization, which means that Dell receives the money in advance and can use the

Related Essays

Comparative Analysis Of Apple And Dell

1804 words - 8 pages company PCs Limited, but he changed to Dell Computer Corporation in 1988. Also in 1988, the Dell Company went public, selling stock market shares for $8.50 each. Today, Dell offers a complete line of desktop and notebook PCs, network servers, printers, data storage systems, projectors, HD televisions, home theater systems, mobile phones, smart phones, cameras, and a vast array of technology accessories. In addition, Dell markets third-party

Business And It Allignment Essay

3676 words - 15 pages would like to have in their personal computers is Dell’s point of difference. This strategy has attracted diverse customers ranging from corporate, government and even personal computer users. {Dell Inc. 10-k report page 326} What does this organization’s value chain look like? Dell’s value chain is a unique one in that it has removed the intermediaries who would have accounted for a large chunk of the cost of production. By removing

Dell Inc Essay

2284 words - 10 pages from Dell’s website which means that they are also a merchandiser. Dell’s report states that “Dell sells its products and services directly to its customers through dedicated sales representatives, telephone- based sales, and online sales” (Dell, 2005, p. 3). * What are some examples of direct and indirect inventoriable costs for Dell? Why has Dell’s gross margin (in dollars) steadily increased from 2003 to 2005, yet the gross margin as a

A Little Bit Of Soul And A Lot Of Success

3167 words - 13 pages at least once a month. In fact, Dell limits the number of people who report to any one supervisor specifically to ensure the opportunity for these one-on-one meetings. These 12 annual meetings for each employee promote communication and build effective relationships between leaders and team members. Hunter believes these approaches allow everyone in the organization to feel they have a shared ownership of the company because they have a shared