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Alan Mulallay, Ceo, Ford Motor Company

1103 words - 5 pages

1. Discuss the role of the leadership and how it can impact organizational performance.
The role of a leader deals with the vision, strategy and people. There is more to being a leader besides the prestige and financial reward. A leader can make or break a company. The head must be lead by example; it will set the tone for the company. One must be organized and have a clear and concise plan for business. All of the orders are given at the top and carried out accordingly. For example, the human body can live without many parts; an arm, a leg, a foot etcetera, but the head is command central, it is essential.
Organizations are “complex social systems of patterned interactions among ...view middle of the document...

Lewis Booth described Mulally as “pretty relentless.” As soon as Mulally took the position, he set forth a mission to unify the company. Mulally said to “communicate, communicate, communicate”. Everyone has to know the plan, its status, and areas that need special attention.” He decided to let everyone know what he had in mind by redefining the company. His actions were fitting of a supported leader when he made the decision to have meetings every Thursday. Mulally is said to have his finger on every piece of the company. They discuss all aspects whether they be good or bad.
3. Discuss how goal setting helped Ford improve its performance.
Allan Mulally’s way of setting goals has had a great effect on the Ford Company. He studied the company before taking office. Mulally took notes and developed a strategy that influenced all of his decisions. His main focus is building on the brand that people have come to know and love. For example, instead of focusing on many cars, Mulally decided to re-center the company’s focus on the brand. They sold off Jaguar, Aston Martin and Land Rover to focus on creating economical smaller cars like the Ford Fiesta and Focus. This act helped separate Ford from GM and other companies that center towards larger vehicles such as, trucks and SUV’s. The first step was to cut off the distractions and focus on the company’s projects. The next step was to create fuel efficient cars, and finally they manufactured electric cars.
4. Assess Mulally on each element in communication openness including message transmission, trust, agendas and goals.

Mulally centered his values on communication, he wanted every employee to be in on the plans of the company. Message transmission is a key factor for any company. The transmission of a message has importance on both ends; those who are giving a message, as well as receiving it. Mulally wanted to encourage employees to get the message of unity through communication and open mindedness. Joe Hinrichs described Alan as being the “type of person people want to follow.”
Alan Mulally’s focus on agendas and goals are expressed in his Thursday meetings with the department heads. It seemed as if no one was willing to speak up about what was wrong with their individual department in those meetings. One day Mark Fields broke the...

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