Aims And Objectives Essay

739 words - 3 pages

Assignment 3 Aims and Objectives

Notes on Aims and Objectives
1. Business Aims

These are the long term goals/intentions of a business to develop in a certain way. Their purpose is to create a common vision to which everyone in the business should strive to work.

2. Mission Statement
This is a qualitative statement of the organisation’s aims. It aims to motivate those within the business and to convince those outside of its commitment and sincerity. It communicates the culture, purpose, philosophy and focus of the organisation. It provides employees with a justification for their work.

3. Objectives
These are the targets/goals, derived from the aims, which the ...view middle of the document...

Tesco plc
The objectives are:
• To be a successful international retailer
• To grow the core UK business
• To be as strong in non-food as in food.
• To develop retailing services - such as Tesco Personal Finance, Telecoms and Tesco.com
• To put community at the heart of what we do.
2. Centrica plc, parent company to British Gas
• Develop capability to install low-carbon microgeneration for UK domestic, business and public sector customers.
• Become the leading supplier of green energy to domestic customers in the UK directly and through partnerships.
• Extend our British Gas Energy Savers Report programme to domestic and business customers.
• Deliver UK CERT carbon savings target of 16.1m tonnes CO2 in 2008.

3. McDonald’s Corporation
McDonald's main aims are to
• serve good food in a friendly and fun environment
• to be a socially responsible company
• provide good returns to our shareholders
• provide its customers with food of a high standard,...

Busines S Essay

427 words - 2 pages you think their use of marketing techniques has been. Justify your answer with reference to the role of marketing in helping the business meet its overall aims and objectives. You must demonstrate research and the ability to use data (validity/reliability). (D1) Part 2 FOR A PASS For ONE of your businesses, write a report that describes the limitations and constraints of marketing (P2). You should include the following: * legal

Nats Case Study Synopsis

431 words - 2 pages innovative air traffic solutions and airport performance’. NATS Key challenges are: * Economic pressure * Globalisation of the market * Higher efficiency and environmental targets * Increasing competition. SMART Objectives * Help to achieve aims – by function or for organisation * Ensure that progress can be measured. SMART objectives by NATS: * To reduce the level of safety risk across the business by 40% over a

Business

287 words - 2 pages achieve over varying period of time and the goals established to guide the efforts of the company and each of its components.Objective mean the goals ,aims or purpose of the business.All business tried to achieve their own goals, and objective will give the direction to business,etc.For using the principles of the objectives in my business will easily grow up my business and makes my business strive to improve.By having objectives can make my

Leadership

674 words - 3 pages objectives are met. Taking staff welfare and development needs into consideration. Looking at Personal development and how the objectives contribute highly to the organisational aims and how staff contributes through their own learning. Be able to assess and plan for personal professional development “Self-development is personal development with the person taking primary responsibility for his or her own learning and for choosing the

Human Resource Management

1567 words - 7 pages opportunities present in its external and internal environments. What is strategic management? Strategic management is the process whereby managers establish an organisation's long-term direction, setspecific performance objectives, develop strategies to achieve these objectives in the light of all the relevantinternal and external circumstances and undertake to execute the chosen action plans. The aims of strategicmanagement are to help the organisation

Business coursework

870 words - 4 pages Wikipedia and business website Personal knowledge When comparing business - Nature of the two businesses 18/11/13 Aims & objectives The aims & objectives of a business (vision and strategy - Tesco and Argos) Business case studies website Business website To compare the aims & objectives - activity 2 & 3 26/11/13 Completed but need to expand on comparing Competition How well they are coping with other shops Facts and

Implementation

556 words - 3 pages dimension, and accompanied by commensurate rewards and sanctions. Objectives should be consistent across hierarchical levels and form a network of supportive aims. Horizontal consistency of objectives is as important as vertical consistency of objectives. For instance, it would not be effective for manufacturing to achieve more than its annual objective of units produced if marketing could not sell the additional units. Policies Changes in a

Managment

1311 words - 6 pages aims of strategic management are to help the organisation to achieve a competitive advantage and to ensure long-term success for the organisation. Components of strategic management Strategic management involves Strategy formulation - selecting an organisation's mission, or purpose, and key objectives; analysing the organisation's internal and external environments; and selecting appropriate business strategies, and Strategy

Finance

Strategic Management Process

407 words - 2 pages Strategic Management Strategic management basically aims at identifying and describing the strategies, which would be utilized by the managers of the organization, in order to attain better performances as well as competitive advantage for the company. Additionally, it is also considered to be a set of decisions as well as actions, which are taken by the managers or the top management in order to attain the objectives of the organization. Since

Btec Level 2 Unit 1

976 words - 4 pages . The introduction to your article should include: ● a brief introduction to the two local businesses ● one business should be profit-making, e.g. Marks & Spencer; one business should be not-for-profit, e.g. your school or college ● your two businesses should vary in size ● a description of the types of your businesses ● a description of the purpose of your businesses, including the aims and objectives of your organisations ● a

Aims And Objectives Of Research Project

3033 words - 13 pages | | | | Table of Contents Aims and Objectives: 2 Review of Current State of Proposed Area: 4 Major Milestones and Deliverables: 5 Scientific Risk Analysis: 7 Resources Needed and Architecture: 8 Architecture 9 Ethical, Legal, Professional Issues and Academic Misconduct: 10 Code of Ethics: 11 Bibliography 11 Aims and Objectives: The main of this study is to develop software that will

M1 Explain The Points Of View Of Different Stakeholders Seeking To Influence The Aims And Objectives Of Two Contrasting Organisations

516 words - 3 pages M1 explain the points of view of different stakeholders seeking to influence the aims and objectives of two contrasting organisations Stakeholders are an important part of any business as they influence aims and objectives which bring in profit and keep as business surviving and successful. Customers McDonalds aim for their customers is to serve and produce the best food they can and provide a good service and clean restaurant. They also

Objective Essay

335 words - 2 pages Aims And Objectives Of Mcdonalds Aims & Objectives Why are Aims & Objectives important in a business? In a business when a number of brains are working together, there are always different views on a certain aspect, therefore aims and objectives are used to help them focus on one view on the aspect which either seems right or is right. Aims and Objectives help an organisation grow; it is used as a guideline, a plan and a goal. What the

Business Essay

549 words - 3 pages Using aims and objectives to create a business strategy Using aims and objectives to create a business strategy Introduction Kellogg is the world's leading supplier of breakfast cereal with 39 brands and a 42% share of the UK market. Kellogg's success is achieved through the use of a carefully planned strategy. It sets clear aims and objectives and uses the strength of its brands to help it reach them. Kellogg manages its brands to ensure